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Latest NPS Benchmark Scores Reveal Customer Experience Shifts

1 to 1

One of the most popular metrics used by marketers is Net Promoter Score (NPS), a simple loyalty measurement to gauge customer satisfaction and likelihood to recommend. Last week, I had a chance to speak with Satmetrix data scientist Brendan Rocks about the results from the company''s 2014 Net Promoter Industry Benchmarks reports.

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2014 List of Strategy Consulting Firms in Sydney

Tom Spencer

The definitive 2014 List of Strategy Consulting Firms in Sydney. Below is our 2014 list of strategy consulting firms in Sydney. The firms on the 2014 list are: Nous Group. Kearney’s services include strategy, innovation, sales & marketing, operations, strategic IT, and procurement. Source: Flickr ). Momentum Partners.

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Digital Transformation Is Racing Ahead and No Industry Is Immune - SPONSOR CONTENT FROM DXC TECHNOLOGY

Harvard Business

Dealing with today’s digital disruption begins by understanding how it differs from past industry changes. After all, stories of the end of our industry as we know it have been a trade press staple for decades. No industry is immune. A few key elements distinguish this era of change from the past.

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Venture Capital Risk Taking and Cash Burn Rates Unprecedented Since 1999; 47% of Nasdaq in Bear Market

MishTalk

And I guarantee you two things: One, the average burn rate at the average venture-backed company in Silicon Valley is at an all-time high since ''99 and maybe in many industries higher than in ''99. Record S&P 500 Masks 47% of Nasdaq Mired in Bear Market Speculation is running rampant. Expect the rot to spread.

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B2B Salespeople Need to Act More Like Travel Agents

Harvard Business

According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015. Here are examples of how firms in three industries are simplifying the purchase process, and the specific tactics they are using: An employee wellness benefits provider uses content marketing.

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Ukraine Hikes Rate to 30%, Requires Corporations to Sell 75% of Foreign Currency Earnings; Miners Not Paid For 3 Months

MishTalk

In an effort to arrest hyperinflation and general panic over rising food prices, Ukraine''s Central Bank Hikes Benchmark Rate to 30 Percent. Ukraine''s central bank will raise its benchmark refinancing rate to 30 percent from 19.5 With all the restrictions, and gimmicks, it''s hard to call this a market. on February 26.

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Eurozone PMI Strengthens, Except France; Germany-France Yield Spread Widens; Where to From Here?

MishTalk

Elsewhere across the region growth has improved to its fastest since early-2011, meaning the periphery is showing clear signs of starting 2014 on a firm footing. Today there was supply in France and therefore there’s been some concession in the market.” expansion of GDP in the first quarter, as a 0.6-0.7%