Productivity ROI Sales Software 
Progressus
NOVEMBER 27, 2023
Although it might appear as though you’re saving costs when you don’t spend money updating your digital product, it might cost you much more over the long haul. Legacy systems are outdated computer systems, software applications, and technologies designed to perform specific tasks in a specific way. What are Legacy Systems?
Harvard Business
JULY 25, 2017
Marketing ROI analysis can help answer those questions. What is Marketing ROI, and How Do Companies Use It? Marketing ROI is exactly what it sounds like: a way of measuring the return on investment from the amount a company spends on marketing. It’s about “delivering customers and sales.”
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Progressus
NOVEMBER 9, 2023
For project-centric companies such as consulting firms, architect and engineering firms or software publishers, the term project accounting takes on a whole new meaning. Additionally, the time needed to reconcile spreadsheets to both the GL and project reporting negatively affects productivity which in turn risks profitability.
Jerry Fletcher
SEPTEMBER 11, 2021
One of the reasons I do an annual Consultant Marketing Survey is that years ago I wanted to prove the point that trade shows did not have reasonable ROI when compared to other promotional possibilities. One of my clients spent the better part of two years going to shows to sell his software. What about business development value?
Progressus
OCTOBER 27, 2023
Professional services is an expansive space spanning several industries – consulting firms, software publishers, IT service providers, even manufacturers and distributors that offer post-sale services — each with its own set of challenges, regulations, and opportunities. appeared first on Progressus Software.
1 to 1
MAY 26, 2022
Uses of predictive analytics include workforce forecasting, sales forecasting, and brands’ suggestions for what customers may want to purchase next. Business intelligence supports numerous functions across an organization from recruitment and hiring to training and compliance, as well as marketing and sales. A brave new data world.
Harvard Business
JANUARY 2, 2018
Later, marketers found themselves working backward to connect their social strategy to business strategy, as managers demanded greater proof of ROI. Unless you connect your social media actions to broader business goals from the beginning, ROI can be elusive, and social media becomes an end unto itself.
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