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Market Sizing Case Interview Questions

Tom Spencer

Market sizing is the test of a consultant’s mettle. It is a classic case interview question, in which a candidate is asked to make an estimate. A market sizing question literally asks a candidate to estimate the volume or the value of a something. This could be the size of a market or something from left field.

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How to Ace the Team Consulting Interview

Tom Spencer

If you are interested in consulting roles, case interviews are an integral part of that process. Your heartbeat will pulse with excitement when you receive an e-mail letting you know that you made it to the interview stage. The interview is a nerve-wracking experience. This article is going to focus on team interviews.

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Breaking Down Case Interview Frameworks – Market Study

Management Consulted

One of the most daunting things about case interviews is the uncertainty you’re faced with as you step inside the door. What if your interviewer is having a bad day and just feels like asking impossible questions?! In this article, we’ll be looking at Market Study. 3 – Market Study. Price increase?

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Understanding Your Target Market: Discovery Calls

Tom Spencer

In this article, we will look at how to conduct what is called ‘ customer development ’ – the process through which a business comes to understand the needs, pain points, and behavior of potential customers through direct conversation and feedback. Most entrepreneurs and product managers (PMs) know that they need to find out what people want.

Marketing 166
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85 Best Podcast Interview Questions to Ask [2024]

Buzzsprout

Asking your guests engaging questions is pivotal to the success of interview podcasts and helps differentiate your content from other shows. This guide breaks down how to come up with great questions so you can nail your interviews and keep listeners hooked. How did that experience affect the trajectory of your life?

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Do’s and Don’ts of Case Interviewing

Tom Spencer

Interviews are difficult – they involve researching the company, preparing for informational interviews, and practicing behavioral questions. If you are aiming for a consulting internship or full-time job, there is also an unavoidable hurdle you will need to jump – case interviews. Case interviews can be stressful.

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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).