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B2B Sales Hunters vs Sales Farmers

LSA Global

The B2B Sales Hunters vs Farmers Sales Model The role of B2B sales hunter vs sales farmer has been discussed in business sales training workshops for decades. In general, the roles represent two different, and often related, approaches to selling with each having an important part to play in sales growth.

B2B 36
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Best of Sales Conference Keynote Speakers

LSA Global

Best of Sales Conference Keynote Speakers: Sales 3.0 Las Vegas Nevada Last month, insights from Best of Sales Conference Keynote Speakers representing various industry groups, including CEOs, CROs, business analysts, best-selling authors, and experts in sales technology were shared at the Green Valley Ranch Resort Spa.

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How to Measure the Effectiveness of Corporate Training

LSA Global

The inconsistencies related to training measurement leave most L&D professionals scrambling to reactively prove the impact of training to justify their training investments before budget and executive team meetings. This is where theory meets practice and KNOWING meets DOING. There is a better way.

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5 Steps to Better Align Sales and Marketing

LSA Global

Are Sales and Marketing at Odds? Your ability and commitment to align sales and marketing matters. Misaligned goals, roles, scope, or success metrics between sales and marketing can greatly inhibit revenue growth, profitability, customer satisfaction, and employee engagement. 5 Steps to Better Align Sales and Marketing.

Sales 28
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How to Build a Better Sales Playbook

LSA Global

What Is a Sales Playbook? Like a playbook in sports that plans for the most frequent and most important in-game situations, a sales playbook is a unique collection of sales scenarios, strategies, plans, tactics, and tools to help a sales team consistently win when the stakes are high. Sales Strategy. Sales Culture.

Sales 28
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84% of B2B Sales Start with a Referral — Not a Salesperson

Harvard Business

Outbound B2B sales are becoming less and less effective. In fact, a recent survey found that connecting with a prospect now takes 18 or more phone calls, callback rates are below 1%, and only 24% of outbound sales emails are ever opened. Why are more and more buyers avoiding salespeople during the buying process?

B2B 66
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When You Agree to a Networking Meeting But Don’t Know What You’re Going to Talk About

Harvard Business

For some networking meetings, the agenda is obvious: Your companies are considering doing business together, or you’re looking for a job and this person might help you get one. But many professionals find themselves in networking meetings where the goals are murkier.

Meeting 37