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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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Fight Ageism, Fuel Growth with Inclusive Hiring & Retention

Harmonious Workplaces

In 2022, at the age of 46, I interviewed for a marketing executive position with a tool manufacturer. I responded that I held a certification in digital marketing and had a history of early adoption of technology throughout my career. Organizations should begin with job analysis performed by trained I-O Psychology professionals.

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RECRUITING AND HIRING WINNERS: 11 Excellent Tips

Rick Conlow

Your success as a manager is often linked to whether you are recruiting and hiring winners. Recruiters and managers need to understand good selection practices. In addition, they invest in their development and training. Then, they are haphazard about their training and coaching efforts. Turnover is a pain.

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Maximize Employee Retention by Mentoring “Spirited Patriots”

Rick Conlow

The pandemic highlights the dismal employee engagement tactics by companies which helped to facilitate the current nightmarish labor market. As a result, managers and companies are desperate to recruit and retain employees. In response to the tight labor market companies are increasing wages. That is all good.

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A Note to University Seniors

Tom Spencer

Dear university seniors, I really sympathize with the senior year recruiting grind. You probably need a baseline of training and experience before you become a net positive contributor to a project team. Because the market is flooded with high achieving students, it’s difficult to stand out. Reading Time: 3 minutes.

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Gardner’s Eight Intelligences

Tom Spencer

Howard Gardner , an American developmental psychologist and Professor of Cognition and Education at the Harvard Graduate School of Education, proposed the theory of multiple intelligences in 1983 in a book called Frames of Mind. Implications for Consulting Recruitment. Gardner’s Eight Intelligences.

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2 Years of Networking Results in Consulting Job at PwC

Management Consulted

I realized I didn’t have a future in football after college so that prompted me to focus more on my education and gaining experience in internships outside of the classroom. where I worked for IMG (international marketing group) at the Winter Olympics. This was a pretty ambitious goal considering no banks recruited from my school.