Sat.Jun 14, 2014 - Fri.Jun 20, 2014

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Making the Most of a Referral

David A Fields

'A question I was asked….I got a referral from one of my clients into a new prospect. I’m not sure I was the only consultant he recommended, though. How do I make the most of this?…See my Response on the Solo Consultant’s Network. The post Making the Most of a Referral appeared first on David A. Fields. Agreements Consultants Creating Value Positioning Proposals Relationships adding value Connections fees positioning.

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TCIP #002 – Strategizing Social Media for Crisis Communications with Isaac Griberg

Melissa Agnes

'Welcome to episode #002 of The Crisis Intelligence Podcast with Melissa Agnes and Isaac Griberg of the ICRC. The International Committee of the Red Cross (ICRC) is doing ground-breaking things when it comes to leveraging social media for crisis communications and emergency management. In this episode of The Crisis Intelligence Podcast, I chat with Isaac Griberg of the ICRC about how they’re utilizing social media as a key component of their communications strategy, both internally and ext

Media 104
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Let It Go

Tom Spencer

'Holding a grudge is like drinking poison, and wishing your enemies would die. Let it go, keep moving, and retain your freedom. Or, as Oscar Wilde put it, “always forgive your enemies, nothing annoys them so much.”.

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Take Care of Your Top Business Asset

Women in Consulting

'By: Mary Beth Deans. A lot of the posts in this blog talk about the very practical, nuts-and-bolts of business: contracts, PR, technology issues, dealing with customers, and so on. They’re all great posts—my fellow WIC members are nothing if not bright, practical, experienced and generous in their willingness to share their expertise with the community.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How to Win Business via LinkedIn

David A Fields

'A question I was asked… I sent an email to a contact I found on LinkedIn. My note outlined what I could do for them and gave them some estimated fees. Is that a good approach? Should I have done this?…See my Response in the Solo Consultant’s Network. The post How to Win Business via LinkedIn appeared first on David A. Fields. Consultants Context Discussion Creating Value Fees Positioning Relationships adding value Consultative selling positioning.

How To 170

More Trending

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Tourist or Adventurer

Tom Spencer

'If you’re waiting for the bus, and missing it throws out your whole day, then you’re a tourist. Some people go through life this way. High school, university, respectable office job, marriage, house, children, death. A safe bus ride with a predictable number of stops. There is an alternative, but it won’t fit neatly on your itinerary.

Meeting 92
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Interactive Look: How Small-Business Friendly is Your City and State?

MishTalk

'Thumbtack , in partnership with the Kauffman Foundation , conducted a Small Business Friendliness Survey. Jon Lieber, Chief Economist at Thumbtack , provided the survey data in spreadsheet form. In turn, the folks at Tableau Software worked with me to create the following interactive map. Notes Lieber informs me there were insufficient replies to rate 12 states.

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How to Get Speaking Engagements

David A Fields

'A question I was asked… I have a subscription to an association database service that provides information on events by location and by industry. I want to market my speaking presentations but am unsure who I should contact at Associations… See my Response in the Solo Consultant’s Network. The post How to Get Speaking Engagements appeared first on David A.

How To 170
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Doing Crisis Communications Right – Your Follow Up Questions Answered

Melissa Agnes

'Since the podcast on “ doing crisis communications right “, with Captain Chris Hsiung and Shino Tanaka, aired last week, I’ve received some really great follow up questions from listeners. I sent these questions off to Captain Hsiung and Shino, and they were kind enough to write up some detailed answers for me to share with all of you.

Media 79
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Cynthia McCauley's Manual for Leadership Development

Strategy+Business

'Many organizations still have a decidedly ad hoc approach to cultivating their most promising executive talent. They need to treat that task like any other business objective--by being systematic and measuring results.

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Three Cheers for Starbucks, But.

MishTalk

'Earlier today, Starbucks announced a College Achievement Plan in which it will pay for its baristi and other employees to go back and finish their college degrees. Employees only have to work 20 hours a week to be eligible. The plan is an online program in partnership with Arizona State University. For the first two years, Starbucks will pick up about half the employees expenses.

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Darwin the Evolved Consultant – Tantalizing Topics

David A Fields

'All images and text are the copyright of David A. Fields. (c) 2014 David A. Fields. All rights reserved. The post Darwin the Evolved Consultant – Tantalizing Topics appeared first on David A. Fields.

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Pithy and Valuable

Chad Barr

This week’s reflection point: There is a lot of noise and rambling out there that I encounter way too many times when reviewing content and hearing presentations that seem to go on endlessly. These manifest themselves as: Irrelevant stories, lengthy introductions, confusing and boring context, poor conclusions, or pitiful anecdotes. Our clients are all busy people handling many conflicting priorities.

eBook 52
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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Second Thoughts about Bad Bosses

Strategy+Business

'Susan Cramm, author of 8 Things We Hate about I.T.: How to Move Beyond the Frustrations to Form a New Partnership with I.T. , introduces a lesson in assessing bosses from The Curmudgeon''s Guide to Getting Ahead: Dos and Don''ts of Right Behavior, Tough Thinking, Clear Writing, and Living a Good Life , by Charles Murray.

How To 69
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Popular Universities: Name of the Game is "I Like it Like That"; More Facebook Fraud

MishTalk

'Don''t put too much faith in Facebook rankings of universities (or Facebook "like" rankings of anything else either). I discussed Facebook Fraud on February 11, 2014 asking " How Much of Facebook''s Ad Revenue is Legitimate? ". So who really cares about the "Inside Facebook" report Where are the most popular universities on Facebook? It turns out Harvard, Yale, Oxford, and Cambridge (but not Princeton) are buying Facebook likes according to Lenny Teytelman, a very infrequent blogger whose recen

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Customer Experience Q&A With Stephen Cannon, President And CEO, Mercedes-Benz USA

1 to 1

'When I was 10 years old, I heard my father and my Uncle Bob talking about the car they''d most like to own. Noticing me, Uncle Bob asked, "How about you, Harley? What car do you want to drive when you grow up?" I immediately answered, "A Mercedes!". There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

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Know How You're Different & Valuable - Know Your USP

Leadership Planning with Liz Weber CMC

If you want prospects to first notice you, second pay any attention to you, and then third, buy from you, you need to make it easy for them to choose you over someone else. You need to make it easy for them to pick you. Know your USP (Unique Selling. The post Know How You're Different & Valuable - Know Your USP appeared first on Weber Business Services, LLC.

Sales 40
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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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How to Scale Up Excellence in an Organization

Strategy+Business

'Stanford''s Robert Sutton discusses the mind-set and strategies of companies that are most adept at building and spreading high standards.

How To 68
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Absurd Statement of the Week "The System Worked"

MishTalk

'A friend on mine emailed a link to a Vox article on The Biggest Surprise of the Financial Crisis. Let''s take a look. When you hear "2008 financial crisis," is your first thought "proof that the global economy works"? Mine neither, but in his new book, provocatively titled The System Worked , Dan Drezner makes a strong case that it should be. Drezner, an international relations professor at the Fletcher School of Law and Diplomacy at Tufts University and popular world affairs writer, thinks the

System 70
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What Should You Write About?

Chad Barr

In a recent conversation I just had with my client we discussed what to write about. Here is what I suggested: Issues your clients and prospective clients are facing. Issues the industry in general is facing. What’s being discussed in the media that allows you to present your contrarian view. Select a prospective client you would like to work with and discuss 3 things they are doing extremely well and 3 things they can do much better.

Media 40
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The panda and the bicycle

Seth Godin Blog

'Many tribes gain in power and connection by finding their opposite, by identifying the choices that members won''t make. "People like us don''t do things like that.". So the vegan tribe obviously chooses to not eat meat. And during the key formative years, the Apple tribe wouldn''t deign to buy Microsoft products. The Amish build solidarity and define themselves by the machines they choose not to use, and for a long time, many professional photographers wouldn''t use digital cameras.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Change Will Inevitably Happen

Gina Abudi

'Learn to deal with it! We have all been involved in change at some point; some of us more than others if we are working in an organization that has frequent change. Let’s face it, change is inevitable! Getting frustrated about change, however, does not have to be inevitable. When we understand why change is [.]. The post Change Will Inevitably Happen appeared first on Gina Abudi.

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Russia Announces "Pay-First" Gas for Ukraine; Revised Estimates on How Long Ukraine's Gas Stockpile Will Last

MishTalk

'Ukraine is now on a pay as you go system for natural gas following a breakdown in negotiations with Russia. Ukraine is not under immediate threat having enough gas to last until September according to some reports, December in others. Much depends on how cold, how fast Autumn turns into winter, and also on how much conservation Ukraine can manage in the meantime.

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Learn about the StrengthsFinder theme of Learner

Leadership Vision Consulting

'Who are those curious people around you? Have you ever met someone with a variety of graduate degrees or multiple majors because she was truly interested in all those of disciplines? Have you met someone that seems to always be picking up a new skill, new hobby, or new career? These people may have the strength of Learner. Definition of the StrengthsFinder theme of Learner People with the strength of Learner love to learn in many areas and simply enjoy the process of learning , more than the to

Resumes 44
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Micro marketing and the called bluff

Seth Godin Blog

'Just ten years ago, what difference could you possibly be expected to make? How could you make music without getting picked by a record label, or help the local community garden more than showing up on Saturday to pull weeds? How could anyone expect you to change a conversation, or raise enough cash or move the needle more than a little? Today, armed with Mailchimp and Indiegogo and Vimeo and Meetup and a dozen other nearly free tools, you can make quite a ruckus.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.