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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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Kalypso Interviews & Culture

Management Consulted

Today we highlight Kalypso, a young but emerging player in the consulting market. If you are interested in the emerging market of the Internet of Things (IoT) or Augmented Reality (AR) devices, or are fascinated by helping a company navigate product placement in a grocery store, Kalypso may be a good fit for you. KALYPSO CULTURE.

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Simon-Kucher & Partners Interviews & Culture

Management Consulted

SIMON-KUCHER & PARTNERS INTERVIEWS & CULTURE. Though the firm’s background is exclusively in pricing, in more recent years it has been breaking into other practice areas such as strategy, marketing, and sales. This says a lot about the type of firm culture Simon-Kucher has aimed to build. The other key takeaway?

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Altman Vilandrie: Interviews and Culture

Management Consulted

Formed in 2002, the firm focuses all of their attention on 3 key sectors: telecom, media and technology (TMT). They describe themselves as “a unique, pure play communications and media strategy consulting group” and it seems as though they may be right about themselves. Are they taking up as much market share as they should?

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The Cambridge Group: Interviews & Culture

Management Consulted

Acquired in 2009 by The Nielsen Company, a world leader in market research, and with only one location in downtown Chicago, the Cambridge Group has taken the most basic concept of “supply and demand” and concluded that there is a better way. When two separate and unique cultures collide there is always bound to be some conflict.

Groups 100
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BTS Group Interviews and Culture

Management Consulted

BTS GROUP INTERVIEWS AND CULTURE. Marketing & Sales. Media & Entertainment. BTS GROUP CULTURE. The culture at BTS Group is described by employees as fun, tight-knit, and quirky. This core value has definitely permeated the entire firm culture. BTS GROUP INTERVIEWS. Manufacturing.

Groups 100
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Infosys Consulting Interviews & Culture

Management Consulted

To overcome this obstacle, Pratt set himself to studying the examples available and devising a strategy that would create a cohesive culture across the entire Infosys spectrum. Digital Marketing. INFOSYS CONSULTING CULTURE. As such, humility is a core part of the Infosys culture. Oracle-enabled Business Transformation.