Prudent Pedal
APRIL 3, 2020
I offer 6 simple marketing guidelines for professional services firms during the COVID-19 pandemic that will build your reputation—or at least protect it until it’s over. Prior to COVID-19, I have marketed through the Internet Gold Rush, Y2K, the dot-com bust, 9/11, The Great 2008 Recession, and any number of other “irrational” rushes.
Consulting Success
JANUARY 15, 2018
The greatest marketing tool you have is your network — here’s how to make it work for you. This Silicon Valley-based previous electrical engineer with a passion for theater studied at Carnegie Mellon, then started his career in product marketing and sales before becoming a VP General Manager. Never neglect your network!
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Martinka Consulting
APRIL 26, 2019
Second question: is there similar activity with larger companies, small, mid-sized, and lower middle market firms? 70% of medium sized companies will change hands (2008). Barlow research – Two-thirds of lower middle-market business owners are expected to retire. Notice the same predictions from 2008-2015?
The Fearless Marketer
JULY 16, 2018
My internal dialog started in 2008 when I decided to write another book to help me market my services. Here’s what my mind used to say: “Yeah, that’s a great idea for my second book! It was a perfect strategy for killing my marketing creativity. OR – I just can’t get this book going. Not necessarily.
MishTalk
OCTOBER 7, 2013
Parisian taxi drivers get a bad press for being rude, playing loud music, almost never accepting credit cards and turning up for a booked ride with €10 already on the meter. Right-wing president Nicolas Sarkozy capitulated in 2008 after a drivers staged a three-day "operation escargot". Please consider Taxi Wars Erupt in Paris.
Harmonious Workplaces
OCTOBER 24, 2023
In 2001, Michael hired a no-name like me after an informational interview to become the Associate Marketing Director for GIA Publications. He entrusted me to craft my own job, manage my own way of doing things, and develop and refine systems for various marketing jobs, from trade show exhibits to catalog publishing.
MishTalk
JUNE 25, 2013
Minyanville Business and Market News. Recommended Books. China Financial Markets. Market Oracle. Market Ticker. Real Clear Markets. China Acts to Calm Markets; Stock Market Rebounds From 6% Plunge After Central Bank Pledges More Liquidity; Wet Nurse Action. Sitka Pacific. Recent Posts.
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