Sat.Feb 08, 2020 - Fri.Feb 14, 2020

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10 Ways To Making Money And A Difference as a Consultant & Coach (Number 2 Is My Favorite)

Consulting Matters

If you want to start or grow a profitable consulting and coaching business you need systems and processes to consistently attract, impress and convert a steady stream of ideal clients and deliver exceptional results once you land them. To experience greater significance, isn't about doing different tasks but going about those same tasks with new eyes.

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The #1 Marketing Tactic for Your Consulting Firm

David A Fields

Two quick questions for you: What are your favorite marketing tactics to promote your consulting firm? What marketing tactics should you use to promote your consulting firm? Your answers to both questions may be the same, because your favorite marketing tactics deliver dual benefits: you’ll employ them (actions beat good intentions every time), and you’ve … Continued.

Marketing 332
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Is consulting ready for its Amazon moment?

The Source

Suppose you moonlight as a small business owner and you want to start selling your products online; maybe you make a line of high-quality cashmere socks embroidered with inspirational Paul Drucker quotes. And further suppose that—for one of any number of perfectly valid reasons—you have a strong ethical aversion to working with Amazon. Ok, you say to yourself: How hard can it be to avoid giving money to Jeff Bezos?

Ethics 99
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Fireside Chat – Consulting Recruiting at Target and Non-Target Universities

Tom Spencer

A few weeks ago, I had the opportunity to sit down with another blog contributor to the SpencerTom community, Jason Oh, to share our experiences about the consulting recruiting process. More specifically, we were able to go over a few common questions about the differences in recruiting at a ‘target university’ and a ‘non-target university’ for management consulting.

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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How Do You Grow A Business In A Fast-Changing Market?

Simon Associates

Every industry has been experiencing massive, fast, and sometimes devastating changes over the last decade or more. Take Lyft and Uber, for example, and how they’ve upended transportation. Or how Airbnb and the sharing economy have disrupted the hospitality industry, or how Spotify forced Apple to rethink its iTunes business proposition. Apps and mobile devices continue to cause major market shakeups as they either change the way people interact with a market or find their way into new markets.

More Trending

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Tell Better Stories And Win More Consulting Sales With John Livesay: Podcast #125

Consulting Success

When we want to sell something, we have to consider not just selling the product, but to also make ourselves or our company sellable. We have to make an impact to our potential customers if we want to fully sell our whole package, especially if we are to market ourselves as consultants. In this episode, Tell Better Stories And Win More Consulting Sales With John Livesay: Podcast #125 is a post from: Consulting Success.

Sales 201
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What Best Practices Can Consultants Use to Develop Their Own Toolkit?

Steve Shu Consulting

This post is based on a question I answered previously on Quora. Here are some of the techniques I have used over the years in different consulting roles, such as working for a traditional consulting firm, boutique firm, or as an independent: Research and keep a scrapboook of ideas – This can be a folder where you drop killer slides you’ve run into, killer figures, well done models, articles, etc.

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How To Be A Better Speaker Like Oscar Winners Joaquin Phoenix And Bong Joon Ho

Henry DeVries

Aaron Beverly, the reigning Toastmasters World Champion of Public speaking, said there was much to be learned about public speaking by watching the Oscar acceptance speeches at the 92nd Academy Awards.

How To 98
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Nice Consultants and Coaches vs. Good Ones

Consulting Matters

If you really want to make money and a difference as a consultant or coach, you can't get there by being nice. You have to be good. Nice on the surface appears more ethical and in alignment with one's integrity. A "nice" consultant or coach delivers what a client asks for. Doesn't get too aggressive with their marketing. And certainly doesn't push a client to pay them what they are worth.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Please Stop Lighting Matches Near the Dynamite

Alan Weiss

Preventive action is far superior to contingent action, because it saves money, time, embarrassment, and sometimes, lives. Prohibiting smoking, separating combustibles, making sure electrical connections are at or above requirements are far superior than having the sprinklers go off, people following escape routes, and filing insurance claims. We need the contingent actions if preventive actions fail, but the best circumstance is effective preventive actions.

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Will Hiring Happiness Consultants Ever Become a Trend in Big Companies?

Steve Shu Consulting

This post is based on a question that I answered previously on Quora. I’m not sure it will become a big thing at companies, but here are some observations that could feed its growth or at least support a niche market: The business schools (particularly in the behavioral science areas) have increasingly added courses that incorporate the science of happiness, and the b-schools feed consulting companies and increasingly entrepreneurial endeavors.

Company 150
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Prepared for Luck

CaseInterview.com

Over the years, I’ve noticed the role that luck plays in success for myself and others. I won’t lie. Getting lucky on an opportunity is great. The problem is that you can’t control when or if you get lucky. However, what you can control is whether you are prepared enough so that, when luck presents itself, you’re able to capitalize on it. Sometimes, critics will see someone successful and say, “Oh, she just got lucky.”.

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What is a Brand and Why Do You Need One?

Consulting Matters

You can look at building a consulting and coaching practice in one of two ways. You can think of yourself as a freelancer who simply is always on the lookout for the next job. Or you can think of yourself as a brand that attracts right fit clients for years to come. If you want a practice that consistently generates exceptional results then you, like all great companies, need to invest in building a strong brand.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Capitalizing Software During an Agile Transformation

Johanna Rothman

A client wants to know how best to calculate their software capitalization. They had a “standard” approach when they used waterfall. They no longer have all waterfall projects. They've started to use agile approaches. And, the projects don't all look the same. Being somewhere in the middle means they're having trouble reasoning about capitalization.

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Considering Setting up Self-Learning to Outpace Formal Learning Tactics

Clarity Consultants

As professionals mature, they tend to take control of their own professional development. Self-directed learning becomes critical for skill acquisition in the eyes of many employees, while others just openly embrace any opportunity to discover something new on their own time. The post Considering Setting up Self-Learning to Outpace Formal Learning Tactics appeared first on Clarity Consultants - Training Development.

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How to Change a Bad Thinking Habit

The Fearless Marketer

For the past several weeks I’ve been writing about and teaching how to get more meetings with prospective clients and those who can connect you with prospective clients. How to Get 100 Meetings. More Meetings = More Clients. Apparently it’s a hot topic. More than 350 signed up for my demo webinar on the topic, “ Fewer Emails, More Meetings.” And several people, including my subscribers and clients, are getting more meetings than ever before.

How To 62
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Win an Employee’s Heart, Achieve Superb Results

Rick Conlow

Most employees go to work, and his or her heart isn’t in it. What does that mean? Leaders’ say employees lack engagement. In other words, they lack spirit and excitement for what they do. As a result performance, sales, customer service and quality suffers. Can you relate to this? In other words, the job is a job. In other words, a job is a means to an end to get a paycheck.

eBook 65
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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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Understanding the Rationale

CaseInterview.com

When you’re CEO, you’re in this paradoxical situation in which your direct reports often know a lot more than you do in their functional areas. This causes many first-time CEOs to stumble. After all, how do you manage someone who knows more than you do? While this is a subject worthy of an entire class, I’ll share with you one technique for handling this.

Fashion 68
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Management Philosophies That Drive Culture & Growth - Interview with Alex Rooney

Strategic Planning and Management Insights

In this episode of the Strategy & Leadership Podcast , we're joined by Alex Rooney, Vice President and co-founder of Vision33 Inc. Alex and his company specialize in IT and professional services with several business lines including SAP, business application software, change management and developing intellectual property. Impressively, Vision33 has averaged 25% year over year growth for the past 15 years.

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175: Diana Wu David—Future Proof You and Your Work

On the Brink Podcast

Learn how to identify your own path to the future! This was a very timely interview with Diana Wu David. Diana is the author of the new book, " Future Proof: Reinventing Work in the Age of Acceleration. " Our discussion was all about what she is seeing in the business world as technology, work and life intersect, pushing our lives in entirely new directions.

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What Does It Take To Be A Social Media Influencer And Instagram Star?

Henry DeVries

What does it take to be a social media influencer and Instagram star? As a social media star, sponsors will pay the pair to mention the clients, brands, and campaigns in Instagram posts, tweets and blogs.

Media 54
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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Learning vs. Unlearning

CaseInterview.com

Over the years, I’ve paid a lot of attention to teaching methods. I’ve done so in my role as a teacher in my work and also as a parent. One thing I’ve come to appreciate is the value of learning the fundamentals of any domain. Whether it’s math, how to swing a baseball bat, or leading a team of executives, nearly everything in life is a skill. You can learn that skill poorly or properly.

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Ken’s Speaking Topics 2020

Emerson Consulting Group

The below topics are based on two of Ken’s eight books: The Expert’s Edge: Become the Go-To Authority People Turn to Every Time (McGraw-Hill). The Speaker’s Edge : the Ultimate Go-To Guide for Landing Lots and Lost of Speaking Gig (Maven House Press). For more info, visit Ken’s Amazon page. Topics: (topic blurbs below). Thoughtleading: the Art of Separating Yourself from the Competitive Pack.

Media 52
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You’re Hired

Alan Weiss

I’ve looked for three things when I’ve interviewed candidates for my clients: High energy. Wide vocabulary easily employed. Well developed sense of humor (which to me is a clear sign of intellect). I’ve found that such people are enthusiastic and great learners and can learn almost any content quickly and well. But you can’t “teach” those three traits.

Energy 52
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Overcoming the Imposter Syndrome

Chad Barr

I was interviewed earlier today by my good friend and colleague, Dan Janal, for his Top Business Leaders thriving podcast show. We discussed several important topics and among them the important of creating our global digital empires ® to get our word out, share our insights and wisdom with the world, increase our brand awareness, strengthen our thought leadership as well as overcoming the imposter syndrome.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.