November, 2020

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Video Messages: A Quick & Easy Way To Improve Your Marketing Results

Consulting Success

Video messages will instantly improve your marketing. Rule # 1 of marketing is this: You must stand out. Consultants often forget this rule. They’ll send LinkedIn messages or emails that do NOTHING to differentiate them from their competition. Recently, we’ve been using a new tactic for our marketing efforts: video messages. They work well for. Video Messages: A Quick & Easy Way To Improve Your Marketing Results is a post from: Consulting Success.

Video 222
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Want to Start a Consulting Business? 10 Reasons Why You Should!

Consulting Matters

This year marked my official 10 year anniversary of starting my own consulting business. It was back in 2010 when I officially launched my website and grew my consulting business from $0-$300,000 in the first 18 months. Sounds exciting, right? I got a vision, had the courage to pursue it, and "Bam!" It was raining clients and money. That's the public story.Now let me tell you my REAL business launch story.

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Rainmaker for Your Consulting Firm? The 10 Attributes You Need to Succeed

David A Fields

“Self,” you say to the warm, approachable person contemplating you from the mirror, “I’d like to win <fill in amount> of consulting next year.” Or you say, “Self, I’d like other people in my firm to win <fill in amount> of consulting next year.” Then you promise to achieve your target weight and proclaim your … Continued. The post Rainmaker for Your Consulting Firm?

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8 Tips for Running a Productive Virtual Meeting

Tom Spencer

Reading Time: 4 minutes. It’s been a while since we were distanced from the office, and it’s not looking to end anytime soon. Many tech companies such as Microsoft have announced that they plan to let employees work remote permanently. Working from home is the new normal. As much as people are tolerant of interruptions from a weak internet connection, kids screaming, or dogs barking in the background, it’s time for us to adapt and change.

Meeting 192
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Bain Full Case Interview Example

Management Consulted

Listening to Bain full case interview examples can really help one prepare for their own case interview. In listening or watching this case example, you might be like our candidate, who listens often and thinks it’s pretty straight forward. But… Read Article. The post Bain Full Case Interview Example appeared first on Management Consulted.

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The Art of Rainmaking: Bringing In Consistent Consulting Clients With Scott Love: Podcast #161

Consulting Success

Rainmaking is an art. It is the art of getting business, getting the better business, and then eventually all of the business from your clients. It is the art of initiating and building the right relationships with the right people. It takes a lot of skill, creativity and persistence. A thought leader in the areas. The Art of Rainmaking: Bringing In Consistent Consulting Clients With Scott Love: Podcast #161 is a post from: Consulting Success.

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Trump: The End of an Era

The Fearless Marketer

Well, it’s over. And in celebration, I’m featuring the videos of the comedians who have kept me sane and laughing over the past four years. Stephen Colbert. Trevor Noah. Seth Meyers. Jimmy Kimmel. Saturday Night Live. The post Trump: The End of an Era appeared first on Action Plan Marketing.

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What’s Your Consulting Firm’s Theme for Next Year?

David A Fields

Your consulting firm is hurtling toward the start a new year. Well, technically, every day commences a new year, but your calendar proclaims January 1st as the start of the Gregorian calendar year, so let’s go with that. More important than your choice of calendars is your choice of your consulting firm’s theme for the … Continued. The post What’s Your Consulting Firm’s Theme for Next Year?

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3 Important Things to Get Out of a Consulting Experience

Tom Spencer

Reading Time: 3 minutes. Everyone I know in consulting entered it in large part as a means of career advancement, be it through the ranks of the consulting industry or with the intention to pivot into a different career down the line. Yet, what does it mean to get the most out of the consulting experience for career advancement? When I talk to MBA students and undergraduates interested in consulting, there seems to be lots of different ideas about what a consulting experience can do for one’s ca

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Is it time to deconstruct sustainability?

The Source

In a recent blog, we discussed how the nature of the sustainability agenda—at least in so far as buyers of professional services are concerned—has evolved over time. What started out as an agenda typically driven by either ethical or compliance considerations eventually gave way to one rooted in a genuine sense of material risk. Today’s clients understand that to fail to take questions of sustainability seriously is to seriously jeopardise the long-term health of their organisations.

Ethics 118
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Challenges That Show Up in Many Virtual Classrooms

Clarity Consultants

While much of the virtual learning experience is similar to being in a physical classroom, much about the approach is also unique. As a result, challenges that don’t occur with in-person training arise, some of which can derail or harm the learning experience. By understanding the challenges that show up in many virtual classrooms, you can be better equipped to.

Training 113
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Triple Your Consulting Sales With These 2 Strategies

Consulting Success

Do you ever feel like you’re fighting an uphill battle in your consulting sales, trying to prove your value to potential consulting clients? Wouldn’t it be so much easier if you didn’t have to jump through hoops just to show that you can help them? The more value your prospective clients associate with you, the. Triple Your Consulting Sales With These 2 Strategies is a post from: Consulting Success.

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Are you a Loser, Struggler, Con Artist, or Winner?

The Fearless Marketer

When it comes to persuading a prospective client to buy your services, it ultimately comes down to two big things. Honesty – That is, does your service actually deliver the results you say it does? And…. Persuasiveness – Are you able to convince your prospective clients that your service is worth investing in? It’s important to understand that these two things are very different and both make a big difference in your success as an independent professional.

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Savings Consultants Are Needed in Today's Market More Than Ever

Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.

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Is Your Consulting Firm Stretched Thin? How to Handle Even More Projects

David A Fields

Your consulting firm has experienced boom times. You may even be navigating a high tide of consulting projects now thanks to your excellent product-market fit, your diligent business development efforts or the kind winds of fate. When business is strong and your entire consulting team is already working at capacity, how do you create time … Continued.

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Do’s and Don’ts of Case Interviewing

Tom Spencer

Reading Time: 3 minutes. Interviews are difficult – they involve researching the company, preparing for informational interviews, and practicing behavioral questions. If you are aiming for a consulting internship or full-time job, there is also an unavoidable hurdle you will need to jump – case interviews. These evaluate a candidate’s thought process, business acumen, familiarity with frameworks, communication skills, and overall fit with the consulting industry.

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Technical Women Are Software Managers

Johanna Rothman

One of my reviewers for the Modern Management Made Easy books asked a fascinating question: I've never seen this many women in management or in senior leadership positions. Do these stories reflect your experience? Yes, the stories reflect my experience. Let me offer a little history. My History, Not Anyone Else's History. I started to work as a programmer in the mid-1970s.

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How To Grow Your Small Business Exponentially

Henry DeVries

Justin Breen preaches the gospel of exponential growth. Here are some of the top business development growth secrets he has learned since founding his company in 2017.

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TOOLS and METHODOLOGIES for developing DECISION SUPPORT PACKAGES

This White Paper targets opportunities for Management to develop proficiency in the Decision Framing and Analyses element of input to Decision, & Risk Analyses for Major Project Funding Decisions.

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The WINNING Consulting Proposal Template (& 7 Proposal Writing Tips)

Consulting Success

Wondering how to write a consulting proposal? Want to use a consulting proposal template that increases your chance of winning the business? Here’s what most consultants — especially newer ones — don’t know… The consulting proposal is misunderstood. Consultants believe they understand what a proposal ‘should’ be…yet their idea of one is ineffective and results.

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Ending Your Struggle With Marketing

The Fearless Marketer

Why I’m writing my newsletter as poetry, I have no idea. ( See last week’s here ) But this idea popped into my head when I woke up this morning and I went with it! It points to something that’s both obvious and easy to miss. My clients often work with me because. They feel marketing is a struggle. And they want to learn how to make it easier.

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Can’t agree on the way forward in the crisis?

The Source

How many of the following challenges does your consulting firm face? Please select all those that apply: 1. We’re designing new services and products that will appeal to clients in the current climate. 2. We’ve reorganised so that previously separate teams will work together more to deliver these. 3.There’s no consensus around new go-to-market strategies and messaging.

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How do MBA Programs Prepare you for Consulting?

Tom Spencer

Reading Time: 4 minutes. Thinking about consulting as a career? Thinking that an MBA program is a good place to start? Well, you’re on the right path! You are probably curious about HOW exactly an MBA program will support you with your transition to consulting. Maybe you’ve heard about school consulting projects, strong alumni networks, and classes that can supplement your experience.

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Why You Need to Use Case Studies in Sales and Marketing (and How to Start Now)

Case studies are proof of successful client relations and a verifiable product or service. They persuade buyers by highlighting your customers' experiences with your company and its solution. In sales, case studies are crucial pieces of content that can be tailored to prospects' pain points and used throughout the buyer's journey. In marketing, case studies are versatile assets for generating business, providing reusable elements for ad and social media content, website material, and marketing c

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Why Very Few (If Any) People Are “10x” Developers—Or Managers

Johanna Rothman

Steve, a software development manager, thought John was a “10x” developer. He explained that John could: Coded faster than anyone else. Write and release full applications over a weekend. “Mind-meld” with the users. No one else in Steve's group could do this. Was I willing to support and coach the other people in Steve's group to all become “10x” developers?

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Consultant Marketing Synchronicity

Jerry Fletcher

It is Friday the 13 th as I write this. That has always been a lucky day for me. And this week has proven positive as well. Monday, I attended my local NSA chapter monthly meeting. Virtually, of course. One of our speakers was talking about interactive activities that could be used working virtually and taking advantage of the breakout room capability available in Zoom and other virtual meeting tools.

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How To Reach Your Potential In Consulting With Gisele Garcia Shelley: Podcast #164

Consulting Success

For consulting to be rewarding, it must always focus on what really needs to be done, even if it means facing your problems, going through various obstacles, or getting out of your comfort zone. Michael Zipursky sits down with the principal of The Glenbrook Group, Gisele Garcia Shelley, to discuss consultation from the eyes of someone with. How To Reach Your Potential In Consulting With Gisele Garcia Shelley: Podcast #164 is a post from: Consulting Success.

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Refer to This

Alan Weiss

The next time a prospect asks for references: • “Every person I give you will rave about me. What is that going to prove?” • You probably don’t have a trusting relationship if the buyer needs to seek validation elsewhere. • “Sure, but can you give me references, so I’ll know that you pay on time, meet your deadlines, fulfill your accountabilities?

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The Art of Remote Collaboration: How to Successfully Whiteboard with Remote Teams

Just because we're working with a distributed team doesn't mean we have to abandon time-tested tools and methods like whiteboarding. Digital look-alikes often cramp creativity and all but eliminate the humanity of shared interactions. Hardware solutions are also limiting and, of course, expensive and immobile. In an increasingly digital and remote-first world, it’s important for us to select tools and processes that allow us to mitigate if not eliminate the above problems.