Narrow Your Niche to Win More Work as a Solopreneur
Successful Independent Consulting
APRIL 1, 2024
Examples Several years ago, my agency represented a highly talented professional with over 20 years of experience even though he positioned himself as a jack-of-all-trades. For example, Fortune 500 or middle market? They want to hire a specialist and you want to be that person. What is his sweet spot? What is he really good at?
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