Narrow Your Niche to Win More Work as a Solopreneur
Successful Independent Consulting
APRIL 1, 2024
Examples Several years ago, my agency represented a highly talented professional with over 20 years of experience even though he positioned himself as a jack-of-all-trades. When you have a specific area of expertise, it’s easier for people to remember you, refer you to their colleagues, and of course, hire you.
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