Books Productivity ROI Strategy 
Steve Shu Consulting
MAY 10, 2010
Charlene Li, founder of the Altimeter Group and co-author of the bestselling book Groundswell , was generous to include me on her distribution list for an advanced reading copy of her new book Open Leadership: How Social Technology Can Transform the Way You Lead.
Buzzsprout
MARCH 28, 2024
It's an excellent time to learn how to harness this medium whether you're a podcaster selling ad space, or a brand looking to promote your product. Podcasts are a versatile advertising channel that can work for anyone with a clear message and a strong marketing strategy (more on this later).
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Johanna Rothman
AUGUST 4, 2020
Or, that someone is supposed to estimate ROI when no one has done any small experiments to see if anyone would buy/use this product/feature. I always estimate how long my books take. I'm still experimenting with my book writing to make it faster.). On this project, the team looks ahead for the product strategy.
Consulting Success
NOVEMBER 6, 2017
Look for commonalities between favorite clients, whether it be the particular business, size of a client’s business, or the products they offer. Rather than focusing on tactics like everyone else around him, he set his focus on strategy. Every Credible Person is the Author of a Book. 4:57] Why focus solely on Facebook ads? [24:34]
Harvard Business
JULY 31, 2017
As incumbents fight back with their own digital strategies, our research shows that they often trigger a second wave of competition, closer to the notion of Schumpeterian imitation where incumbents start themselves to innovate, sometimes aggressively, against the threat of entrants slashing yet more revenue and profit growth. Insight Center.
Asamby Consulting
MAY 4, 2022
Reform your team’s meeting habits to boost productivity and business impact as a CEO (a post-pandemic approach). Too many meetings will slowly weaken productivity by splintering everyone's work into small chunks and reducing their time for deep work. And with less productivity comes less impact and/or innovation. Every week.
Harvard Business
SEPTEMBER 25, 2018
The most common ways of doing this are to send executives to build personal relationships with international business partners and to hire local distribution partners — or independent, third-party intermediaries — to represent their products or services overseas. Building an Effective Influencer Strategy.
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