article thumbnail

 “Additional Responsibilities” in Consulting

Tom Spencer

During both consulting recruiting and the initial months working in consulting, experienced by myself and my friends, the top priority for a consulting career which has been consistently emphasized has been delivering excellent client work. Recruiting support. Arguably, the second priority has been persistent learning. Networking.

article thumbnail

Recruiting Strategies for a Tight Talent Market

Harvard Business

If any story demonstrates how far employers will go in today’s fierce war for talent, the tale of Snapchat’s geofilter recruiting campaign is it. The fight for new recruits is intense — not just in the tech sector, but across all industries. ” asked the clever riff aimed at Uber workers. Looking for Millennials?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Gallup Consulting Interviews and Culture

Management Consulted

In 1932, Dr. Gallup joined the New York advertising firm Young & Rubicam as the head of both the research and copy departments. He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television.

article thumbnail

For Some Platforms, Network Effects Are No Match for Local Know-How

Harvard Business

In the internet economy we often see winner-take-all dynamics playing out, meaning one company, or platform, rules a certain sector: Google dominates online searches, Facebook dominates social networks, Twitter has microblogging, Netflix has entertainment streaming, YouTube has video sharing, and Spotify has music streaming.

article thumbnail

How Blockchain Can Help Marketers Build Better Relationships with Their Customers

Harvard Business

Blockchain has important implications for marketing and advertising. Related Video. There are implications for marketers and advertisers as well. Ending the Google-Facebook Advertising Duopoly. We believe that the Google-Facebook duopoly in digital advertising will soon be threatened by blockchain technology.

article thumbnail

Facebook Live Is the Company’s Newest Strategic Weapon

Harvard Business

What it does is allow anybody to stream a video from their smartphone and have it broadcast live. It was YouTube, of course, that showed people like to share videos. And we have seen Vine, Meerkat, and Periscope try various forms of video in the social media space. Even recruiters have gotten into the game.

Video 28
article thumbnail

The Best Companies Aren’t Afraid to Replace Their Most Profitable Products

Harvard Business

Since then, WeChat has been constantly launching new services, from mobile payments to booking doctor appointments, from police reporting to taxi hailing, from video conferencing to mobile banking services. Recruit Holdings from Japan is a publishing and classified advertisement company, founded in 1963.