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Consultant Marketing Game Change

Jerry Fletcher

I’m shifting my emphasis so that I will offer these services: Marketing Consulting for consultants and coaches (Solopreneurs, Partnerships and Ensembles short and long term) Strategic Marketing Counsel for entrepreneurs and start-ups Speaking on topics that make individuals and organizations more memorable and more profitable.

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Unleashing Entrepreneurship: The Top 20 Home-Based Business Ideas

Business Consulting Agency

Content marketing generates three times more leads than traditional marketing (Content Marketing Institute). Statistics: The virtual assistant market is expected to reach $13.4 Statistics: The global online coaching market is projected to reach $1.34 Statistics: Affiliate marketing spending is expected to reach $8.2

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2022 wage strategies: How contact centers can face the Great Resignation

1 to 1

With several outsourcing contact centers in 2021 reporting training class rates as low as 20% and above average stress levels , it’s no longer a question of how does the industry recruit quality employees, but how does it retain them? Meeting employee needs and equipping them with the right tools with be critical in 2022.

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Sometimes Doing the Right Thing Involves Risk

Harmonious Workplaces

I attended a meeting led by the VP of construction for a company for which I was the VP of marketing. Gildan Media. Here’s the link: [link] I could not help but to reflect on my personal experience in my last executive role where I needed to stand up to a bully boss. The president of the company sat beside the VP in the same room.

Ethics 98
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Want to reach more customers? Start (or get better at) texting them

1 to 1

In 2022, 70% of consumers opted in to receive texts from businesses, according to SimpleTexting’s 2022 Texting & SMS Marketing Report , yet just 55% of business owners and digital marketers texted their customers. This is a shift brands should be paying attention to, said Coppelman. Not at all,” said Coppelman. “We

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Digital engagement and employee experience are brands’ top priorities for 2023

1 to 1

Cost concerns are a growing CX priority in 2023 compared to 2022. A challenging labor market has made it increasingly hard to attract and retain quality talent. The post Digital engagement and employee experience are brands’ top priorities for 2023 appeared first on 1to1 Media. Double-down on employee experience.

Trends 48
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Mental & Physical Health Support During a Career Crisis

Harmonious Workplaces

Among the decisions I needed to make which could have profound effects on my career and my family, I found myself torn between what I had prepared to do since I reentered graduate school — management consulting in organizational development and change management — and what I had done as a consultant and executive, MarCom (marketing communications).