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The Price is Right: Decoding the Art of Product Pricing

Tom Spencer

One of the most common problems business leaders face is how to price a product. From entrepreneurs putting a new product on the market to executives at a public company revamping a product line, effective pricing is a key pillar of any successful sales and marketing strategy.

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Use ChatGPT to Boost Your Productivity as a Consultant

Successful Independent Consulting

For us, ChatGPT isn't just another tech gimmick; it's a virtual assistant that can elevate our creativity, enhance productivity, and revolutionize our communications. Crafting Commands for Quality Output The secret sauce to ChatGPT's effectiveness lies in prompt engineering. not creative) to 1.5 really creative).

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Comprehensive Guide to Selling Your Products Online

Business Consulting Agency

The digital marketplace offers an abundance of opportunities for businesses to sell products online, catering to a global audience. However, the process of starting online sales demands strategic planning, seamless execution, and a thorough understanding of e-commerce dynamics. Shopify, WooCommerce, Magento).

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Biz Dev and Sales: Two Pillars of Business Success

Tom Spencer

Business development and sales are two of the most critical components of any successful business. They are closely related, with business development focusing on identifying new opportunities and building relationships, and sales being the process of actually closing deals and generating revenue.

Sales 88
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Retail Websites Drive Online Sales Or Not

Business Consulting Agency

In today’s digitally-driven retail landscape, a well-crafted and optimized website stands as the cornerstone of success for online sales and business growth. Retail websites drive online sales or not. Online Retail (E-commerce) Statistics E-commerce Sales Growth : Online retail has seen consistent growth, reaching $933.3

Retail 52
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From Engineer To Successful Ecommerce Consultant with Mike Gammarino: Podcast #48

Consulting Success

A lot of times, what we see for new product companies are you’ve got a couple of founders where one knows the product well because that started the idea, and then one knows how to market and sell the product. Many times as companies grow quickly, the sales and marketing of those products quickly outpaces the operations.

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Achieving Startup Success via Product-Market Fit

Tom Spencer

While this idea is appealing and no doubt has some truth to it, it has led many entrepreneurs to develop, fund, and launch products that ultimately fail. Why waste years scaling up a product that from the outset never performed the job that customers needed doing? It has come to be known as product-market fit.