Sat.May 25, 2019 - Fri.May 31, 2019

Bespoke and Precedent Driven – Understanding the Two Different Approaches to Consulting

Tom Spencer

During the recruitment process for consulting internships and full-time positions, I went to countless presentations given by consulting firm representatives who explained the consulting industry and made sales pitches about their firms.

Consultants: Is Your Email Signature Helping You Stand Out from the Crowd?

Successful Independent Consulting

As an independent consultant, it’s vital that you convey professionalism at every step if you want to get hired at a great rate. Details matter, particularly when you’re making an initial impression.

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Making Empathy Central to Your Company Culture

Harvard Business

Highlight the right behaviors. Emotional intelligence Organizational culture Digital Article

How to Create Need for Your Consulting Firm’s Offering

David A Fields

As a consulting firm leader, you’ve probably wondered more than once how you can increase the Need for the services you offer potential clients. So, how do you? It’s a trick question. Your consulting firm doesn’t create or increase needs; you discover or reveal them.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

The Truth About Creating Leverage And Authority In Consulting with Tendayi Viki: Podcast #90

Consulting Success

Consulting firms struggle in developing their personal brand, not knowing that it is the key ingredient in creating leverage and building authority in the consultancy field. As successful companies grow, they tend to forget this key ingredient which then leads to laxity.

More Trending

Debunking four myths of organic growth


New analysis suggests that companies are missing some growth opportunities. Marketing & Sales Insights

7 Ways To Quickly Boost Your Consulting Website’s Conversions (Psychology Explained)

Tsavo Neal

Many consultants tell me that they’ve never had a website that’s worked for conversions. What is a conversion? A conversion occurs when a user (your prospective client) takes the desired action on your website.

Asset Management – Valuation (Part 2 of 4)

Tom Spencer

Characteristics of Asset Management Firms. Most major asset managers are conservative with their use of leverage. There are a couple of reasons for this: Asset managers can see cash flow and earnings fluctuate wildly with markets.

Case Study Interview Questions and Answers

Management Consulted

One of the most challenging aspects of case interviews is that once you are provided with the problem, there are an infinite number of ways the case can go. While that’s true, there are types of questions that you’ll run … Continue Reading.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Four success factors for workforce automation


Work is changing, for the better. Top companies manage to capture the benefits of automation for their business—and their workers. Insights on Operations

Why Trade Shows Are Still Important

Henry DeVries

If someone tells you trade shows are yesterday’s news, they are making a gross miscalculation. There are no bad marketing strategies. In marketing, the magic is in the mix

How to lead without having all the answers

The Management Centre

In this blog, =mc Director Yvette Gyles shares the secrets of leading without knowing everything. Recently, I have been running a lot of training programmes for Future Leaders. These are experienced managers or experts, looking to develop their leadership capability.

3 Tips for Written Case Interview

Management Consulted

The written case interview, a fearsome adaptation of the regular verbal case interview. It can strike fear into the hearts of interviewees, especially if you’re so close to landing an offer. Never fear! Management Consulted gives you step by step … Continue Reading.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

Why the future is Asian


Global-strategy adviser Parag Khanna describes the ways that the world economy is increasingly Asia-centric and will be moving even more swiftly in that direction. Asia-Pacific

The Growth Imperative And Three Myths That Can Doom Your Growth Strategy

Henry DeVries

In business you have two choices: grow or die. Economists call it the growth imperative. Unless a company is committed to growth, bankruptcy is practically certain in the long run

$3 million in practice revenue by specializing

Rod Burkert

Greetings from the Finger Lakes. The RV is parked on the east shore of Lake Seneca where we will be touring several wineries in the area. This is our third time visiting the Finger Lakes … because you never know where a new best Riesling will be found.

Business Buying & Selling – What Experience Does the Buyer Need

Martinka Consulting

Buyers rarely have direct industry experience. Hear why it’s not important to be an industry expert, just like why a majority of major league hitting coaches played very little or never playing in the majors. The post Business Buying & Selling – What Experience Does the Buyer Need appeared first on Martinka Consulting

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

Offshore-drilling outlook to 2035


Our perspective on the global offshore-drilling market offers projections to 2035. Oil & Gas Insights

Why Mount Everest Death Toll Is A Cautionary Tale For Thought Leader Marketing

Henry DeVries

One of my marketing coaching expressions is, “Are you willing to climb Mount Everest?” What that means, are you willing to do what it takes to be a thought leader

The ‘Lucky Buyer’ Principle

The Source

A farmer needed help counting all of his sheep, so he brought in a consultant. The consultant took her fee, had a quick look around the farm, and immediately told the farmer that he had precisely 1,007.5 sheep. The farmer, astonished, asked her how she knew this. Well, in this field right here there are seven sheep, and one of them is heavily pregnant, so that’s 7.5. And then there’s about a thousand in the fields over there.”.

When Sports, Kids, and Relationships Collide

Martinka Consulting

This is not about sports, but it’s based on the April 5, 2019 Wall Street Journal’s sports page, which had an article about former UCLA and NBA player Earl Watson and his goal to coach college basketball, preferably at his alma mater. He’s done some coaching, including the NBA, and is now back at UCLA getting his degree. A former player thinks he’d be a great college coach and said, “These days it’s less about the X’s and O’s and more about relating and getting kids’ attention.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Compound growth at MilliporeSigma


CEO Udit Batra describes what it took to fuse two vibrant R&D organizations, as well as the business value realized from their integration. Strategy & Corporate Finance Insights

Achieve Strategic Goals

Gina Abudi

Launch Projects to Achieve those Goals. Once you have a strategy in place for your business, your next step is to focus on how you will achieve that strategy. This usually means the launch of projects, or initiatives, to achieve that strategy.

Do You Have the Right Decision Making Culture?

LSA Global

Decision Making Culture. With the advancements in data analytics and artificial intelligence, more leaders are asking about the pros and cons of a fact-based vs. an intuition-based decision making culture.

5 Keys to Firing an Employee Humanely NOT Horrifically

Rick Conlow

Firing an employee is among the hardest things for most managers to do. For anyone with a heart, it’s the dreaded duty that comes with the title. But, for any leader that’s committed to creating an extraordinary team, it’s an inevitable reality.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!