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Mistakes Consultants Make With Offers

Consulting Matters

Are your consultancy or coaching offers falling flat? Prepare to unearth the art and science of developing alluring offers for your consulting and coaching business, a transformative skill that could be the game-changer you need. Could you be making critical mistakes without even realizing it?

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5 Shifts to Instantly Increase Your Consulting Success and Impact

Consulting Matters

The cold, hard facts about the consulting profession is that most change efforts fail. If you want to make a greater difference with your consulting, it begins with shifting your perspective on what your role is ultimately about. It's not about delivering a methodology. And Then Make These 5 Shifts.

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Scott Oldford on Email Marketing for Consultants [VIDEO]

Tsavo Neal

In Chapter 22 of my upcoming book on consulting website design , I asked Scott Oldford, a leading authority on email marketing for consultants, how consultants can use their email list and email marketing to attract clients. Here is the video response he sent me, with a summary of his answers below: Summary.

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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

Most of these consultants and coaches love what they do. It's the lack of words that keeps websites from getting launched and marketing tactics from getting implemented. Clients don't understand, nor do they care about your methodology. Related Tutorial Video: "Ideas to Spark your Website Copy Clarity".

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Consultant Marketing Pillow Talk

Jerry Fletcher

For the majority of consultants who are solopreneurs the only chance they have is when they are comfortably esconced in bed with that special person. The loner brain dump This occurs when an expert consultant happens to be a solo in her/his practice, home life and social life. If you’re lucky. We don’t want to be alone. It happens.

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Consultants and Coaches vs. Subcontractors

Consulting Matters

A couple of days ago I wrote an article that differentiates between consultants and coaches and the respective business models. Quick Recap on the Difference Between Consultants and Coaches. Consultants and coaches are both executive advisors. The difference between the two is the way that they advise their clients.

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How to Confidently Articulate the Value of What You Do

Consulting Matters

Over the years there has been one particular roadblock that I watch both new and experienced consultants and coaches hit time and time again. Three Myths About Your Consulting and Coaching Value. What you do isn't the same as your methodologies or tools. Three Steps to Articulating Your Consulting and Coaching Value.