Management Consulted

OCTOBER 2, 2016

Founded in 1989 by three former consultants of the MAC Group (a boutique sales and distribution consulting firm), Cornerstone Research was established to be very different than the general management consulting firm it was birthed from; focused on unique clients, managing delicate client relationships, and offering specialized work.

Interviews 100

Interviews Research Culture Case Interview 100

Tsavo Neal

OCTOBER 2, 2020

The most effective networking strategy I’ve found has nothing to do with conferences, cocktail hours, cold emails, or any of the common ideas you hear. Case studies and thought-leadership are the perfect way to show them that you’re the one who can help them achieved that desired future. 1) Do interesting things.

Case Study 60

Case Study Case Studies Resumes Study 60

Consulting Success

JULY 24, 2017

His career path took him from software company technical writing and journalism to a marketing executive in a software company before becoming an independent copywriter who specializes in white papers and case studies. Case studies and numbered lists are two of the powerful tools that white papers must contain.

How To 208

How To Consulting Case Study Case Studies 208

Chad Barr

NOVEMBER 23, 2009

Manage myself out of the business, increase my virtual team, clone myself as much as possible in sales & marketing, leverage my staff to the highest level possible and hold them accountable for outcomes and results. Develop case studies that enable clients to relate to them. Delegate all that I should and could.

Intellectual Property 40

Intellectual Property Case Study Case Studies Groups 40

Harvard Business

MAY 20, 2016

It’s one thing to note a person working solo in an otherwise empty seminar room, or a group of people huddling around someone’s desk because a conference room wasn’t available. To illustrate how this all plays out on a larger scale in real companies, here are two mini case studies from businesses we’ve worked with.

Exercises 39

Exercises Meeting Real Estate Survey 39

Tsavo Neal

JANUARY 25, 2018

Attending Conferences, Trade Shows, or Other Networking Events. Speaking at a web conference. Hosting your own web conference. Case studies. Knowing that your lead is interested in the topic of the white paper is critical information when coming up with your inbound sales outreach strategy. Email Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

So, I beg you, don’t design your own sales materials. Many sales are won and lost by simply by how you graphically represent yourself.” Source: Hinge Research 2017 High Growth Study. Conferences, Trade Shows & Networking Events. Write about what you learned at a recent conference. Email Marketing.

B2B 60

B2B Marketing Consulting Advertising 60

Harvard Business

JUNE 21, 2017

We recently posed these questions to Harvard Business School alumni founders while designing a new two-year joint degree program that confers both a master of science from Harvard’s Paulson School of Engineering and Applied Sciences and an MBA from HBS. Should Alice go to graduate school, or keep learning on the job?

Engineering 47

Engineering Survey Finance Recruiting 47

Harvard Business

MAY 5, 2017

Back-to-back meetings, a constant stream of conference calls, and obligatory break room chitchat make it next to impossible to complete important tasks. As much as you’d like to leave your manager’s office having made the sale, it’s important “not to push for a yes or no right away,” Dillon says.

How To 52

How To Case Study Case Studies Productivity 52

Kai Davis

OCTOBER 19, 2017

increased sales, reduced attrition, improved teamwork). If you don’t know who you’re trying to reach, you won’t be able to identify where they spend time online or offline or the most effective way (podcasts, guest articles, interviews, webinars, conferences, presentations, meetups, etc.)

Engineering 40

Engineering Education Industry Marketing 40

Harvard Business

DECEMBER 22, 2016

billion, its budget in 2015 was slightly higher than the total gross sales of General Motors. A Harvard Business School case study that Robert Huckman, Sam Travers, and I wrote earlier this year documents what came next. The stakes, in other words, were high. ” Build a capacity for learning and continuous improvement.

Culture 28

Culture Leadership Resources Healthcare 28