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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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Coronavirus & Consulting Offers

Tom Spencer

The UK has 3,500 known cases of the virus and London will probably be shut down in the next week, if not before. The travel and hospitality industries have been decimated, stock markets around the world have tanked, and governments struggle to combat this devil on so many fronts. Commerce has ground to a halt.

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Kalypso Interviews & Culture

Management Consulted

Today we highlight Kalypso, a young but emerging player in the consulting market. If you are interested in the emerging market of the Internet of Things (IoT) or Augmented Reality (AR) devices, or are fascinated by helping a company navigate product placement in a grocery store, Kalypso may be a good fit for you. Office Locations.

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Simon-Kucher & Partners Interviews & Culture

Management Consulted

SIMON-KUCHER & PARTNERS INTERVIEWS & CULTURE. Though the firm’s background is exclusively in pricing, in more recent years it has been breaking into other practice areas such as strategy, marketing, and sales. Transportation, Travel & Tourism. Travel is unavoidable at Simon-Kucher. What does this mean?

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Coronavirus: Analysis, Conclusions & Takeaways

CaseInterview.com

With the media, stock markets, and social media going crazy over the topic, I spent a lot of time digging into the data to develop my own conclusions. 1) Sample-Size Problem As of March 5th, 4 pm ET, the United States had: Total Cases: 164 Total Deaths: 11 Friends of mine have said, “Why is everyone freaking out over 11 deaths?”

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IBM Consulting Interviews: Navigating the IBM GBS Maze

Management Consulted

As the next installment in our popular Firm Profile series, we take a look at the evolution, reinvention, and current interview tactics of one of the world’s premier consulting firms – IBM. Marketing Sales & Service. Financial Markets. Travel and Transportation. Enjoy the ride! KEY STATS FOR IBM GBS.

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The Cambridge Group: Interviews & Culture

Management Consulted

Acquired in 2009 by The Nielsen Company, a world leader in market research, and with only one location in downtown Chicago, the Cambridge Group has taken the most basic concept of “supply and demand” and concluded that there is a better way. Go to Market Optimization. Market Entry Strategy. THE CAMBRIDGE GROUP. Innovation.

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