article thumbnail

Tips to Protect and Profit from Your Intellectual Property

Emerson Consulting Group

Today licensing of intellectual property is a multi-billion dollar industry. In order to capitalize on such growth, entrepreneurs are seeking ways to protect and maximize the value of their ideas, inventions, artistic creations and other forms of intellectual property. Author’s Rights. Website Protections.

article thumbnail

Leveraging Local Business Expertise for Foreign Companies

Business Consulting Agency

Entering the US market represents a pivotal opportunity for foreign companies seeking global expansion. However, navigating the intricate landscape of the US market demands a strategic approach and in-depth understanding of local nuances. To optimize US market entry for foreign companies, work with local business experts.

Company 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Marketer's Dilemma

Strategy+Business

Today's marketer has more options to reach her target audience than ever before. This is the essence of the "marketer's dilemma." Strategy& conducted in-depth interviews with CMOs and senior marketing executives from a range of sectors. Marketers must develop the capacity to cope with the growing complexity of the task at hand.

article thumbnail

Five Ways to Raise your Game in Consulting - Part 4

The Consultants Peer Group

Can you adopt a Code of Conduct in your practice, advertise it to your prospects and clients and give them the assurance you are different from the competition? Respect social … corporate responsibility concerns … assessing the impact of my actions on … society Under Serving the Interests of the Organization I work for (e.g.,

article thumbnail

Top 7 Effective Marketing Methods

Chad Barr

Although it depends on your industry, below are my top seven effective marketing choices: 1. Publish your intellectual property in print and the web and often. Search Engine Optimization and Paid advertising. The post Top 7 Effective Marketing Methods appeared first on The Chad Barr Group. Publish a book.

article thumbnail

Spanish Newspaper Association Asks Government to Stop Google News Closure "To Protect Rights of Citizens and Businesses"

MishTalk

The main media lobby behind Spain’s new intellectual property law, which caused Google to announce late on Wednesday night that it was to close Google News in Spain, has now said it wants the Spanish government and European competition authorities to intervene to stop Google shutting down the service. Here''s a second irony.

article thumbnail

Overseas Business Expansion: The Promise and the Pitfalls

Tom Spencer

For most business owners, the dream is to one day expand beyond the original market. Before attempting to begin an overseas expansion, it might be wise to outline clear and realistic expectations about the new markets in question. This is a guest post from Archie Ward.