Remove Advertising Remove Industry Remove Intellectual Property Remove Marketing
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Tips to Protect and Profit from Your Intellectual Property

Emerson Consulting Group

Today licensing of intellectual property is a multi-billion dollar industry. In order to capitalize on such growth, entrepreneurs are seeking ways to protect and maximize the value of their ideas, inventions, artistic creations and other forms of intellectual property. Author’s Rights. Website Protections.

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Leveraging Local Business Expertise for Foreign Companies

Business Consulting Agency

Entering the US market represents a pivotal opportunity for foreign companies seeking global expansion. However, navigating the intricate landscape of the US market demands a strategic approach and in-depth understanding of local nuances. To optimize US market entry for foreign companies, work with local business experts.

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Business Book Review: Lords of Strategy

Management Consulted

This book covers the consulting industry from the 1930s through 2009. You will be introduced to the founders of the consulting industry (Bruce Doolin Henderson, Bill Bain, James McKinsey, Marvin Bower, Michael Porter, Tom Peters, etc.) Advancements in technology most definitely affect every aspect of business in any industry.

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Why Are We Still Classifying Companies by Industry?

Harvard Business

For more than 60 years, investors, analysts, business leaders, and even governments, have classified companies based on industries. Industry walls are disintegrating at a rapid pace. Over the past five years, Apple and Google have made significant moves in the automotive, healthcare, media, and smart home markets, among many others.

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Top 7 Effective Marketing Methods

Chad Barr

Although it depends on your industry, below are my top seven effective marketing choices: 1. Publish your intellectual property in print and the web and often. Search Engine Optimization and Paid advertising. The post Top 7 Effective Marketing Methods appeared first on The Chad Barr Group. Publish a book.

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Micro-influence: This 1 strategy can grow your practice locally, regionally, or nationally

Rod Burkert

In case you missed my last post: How to build prospect trust into your marketing. But we can build trust (confidence/competence/ benevolence) into our marketing. What clients (or industry niche) do you like serving? Think of this as compound marketing. He advertises his divorce expertise in local bar association journals.

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Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Freelance sites are one of many marketing channels. Like any other marketing channel, there are pros and cons to using them. Get specific.

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