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Replacing the Sales Funnel with the Sales Flywheel

Harvard Business

I’ve been using the sales funnel for 28 years, my whole career. For one thing, in an era when trust in traditional sources has eroded — in government, media, and in companies and the marketing they employ — word-of-mouth from trusted peers wields greater clout than ever. .” It was the right thing to do.

Sales 44
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Japan Tells Firms "Stop Sitting on Cash", Ignore the Lack of Customers

MishTalk

Minyanville Business and Market News. China Financial Markets. Market Oracle. Market Ticker. Real Clear Markets. Okumas clients "are not investing, not even to raise efficiency, so we are not investing either," he says. Sitka Pacific. Recent Posts. Featured Links. Automatic Earth. Big Picture. Daily Bell.

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The Comprehensive Business Case for Sustainability

Harvard Business

Today’s executives are dealing with a complex and unprecedented brew of social, environmental, market, and technological trends. “Stranded assets” are investments that become obsolete due to regulatory, environmental, or market constraints. In 2005, they launched a U.S. billion in mining projects since 2010.

Study 28
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Gasoline Expenditure Forecast at Lowest Levels in 11 Years

MishTalk

Lower fuel expenditures are attributable to a combination of falling retail gasoline prices and more fuel-efficient cars and trucks that reduce the number of gallons used to travel a given distance. miles per gallon (mpg) for model-year (MY) 2005 cars to almost 28 mpg for MY2014, an increase of about 21%. The average U.S.

Energy 66
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How Bold Corporate Climate Change Goals Deteriorate Over Time

Harvard Business

One response to today’s climate crisis has been a belief that markets and corporate innovation will provide the solution. Our research involved a detailed cross-case analysis of five major corporations operating in Australia over 10 years, from 2005 to 2015. Wallace Garrison/Getty Images.

Energy 28
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What If Socially Useful Jobs Were Taxed Less Than Other Jobs?

Harvard Business

The job market does not account for all social value. On the other hand, some sectors involve “zero sum” endeavors, in which profits come at the expense of other market participants. Examples include excessive litigation or financial traders trying to beat the market. Some spillovers are quite large.

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The Best Retailers Combine Bricks and Clicks

Harvard Business

Sure enough, the Census Bureau just released data showing that online retail sales surged 15.2 More than 20 years after the internet was opened to commerce, the Census Bureau tells us that brick and mortar sales accounted for 92.3 percent of retail sales in the first quarter of 2016. Their data show that only 0.8

Retail 28