Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing.

Consulting 224

Consulting Strategy Strategy Strategy& 224

Consulting Success

FEBRUARY 8, 2018

Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. It’s a sales training organization to creative professionals. Thank you, Michael. It’s a pleasure to be here.

Consulting 121

Consulting Productivity Advertising Training 121

Consulting Matters

JANUARY 7, 2019

If you want to achieve sustainable success as a consultant - ideally you want to create a marketing system to ensure you have a consistently full pipeline of right-fit clients. Your mindset still has to be one of service and value for what you bring to the table vs. letting fear and need drive your marketing.

Consulting 202

Consulting Strategy Strategy Strategy& 202

Tsavo Neal

SEPTEMBER 21, 2017

Like all your other marketing material, your website exists for one reason: To generate leads for your business. Once they do, your email marketing software automatically sends them your lead magnet. Your email marketing software compiles all lead information into a list. Book/eBook. They are a new lead.

Consulting 60

Consulting eBook Education Software 60

Consulting Success

FEBRUARY 8, 2018

Description: Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. The Challenges of Productizing Your Business. This unique situation forced him to expand his reach.

Advertising 127

Advertising Consulting Productivity eBook 127

Tsavo Neal

OCTOBER 19, 2017

Like all your other marketing material, your website exists for one reason: To generate leads for your business. Once they do, your email marketing software automatically sends them your lead magnet. Your email marketing software compiles all lead information into a list. Book/eBook. They are a new lead.

Consulting 60

Consulting eBook Education Resources 60

Rick Conlow

FEBRUARY 15, 2023

The content involves the task for the team, for example: improving a work process, preparing for product presentation, or creating a marketing campaign. A few people were hurt, team cooperation suffered and so did sales. Go here for the complimentary dynamic eBook: Create a High Performance Team. Guess what?

Training 91

Training Training Leadership eBook 91

Rick Conlow

MARCH 14, 2020

For over a decade he led his market in profit, sales and employee retention. The best do this and their employee engagement and productivity soars. I was at a conference a few weeks ago where a manager talked to his team about a marketing campaign that failed. Check this out this eBook- How to Motivate-NO-Inspire People.

Management 98

Management eBook Training Training 98

Tsavo Neal

DECEMBER 21, 2017

As we scroll down, we see her lead magnet with this eBook, as well as a nice simple opt-in form. I really like the way Gary Vaynerchuk approaches sales vs branding , as demonstrated by this quote: The difference between branding and sales is simple. Are you trying to convert or are you trying to create an experience?

Video 60

Video Consulting eBook Sales 60

MishTalk

JULY 10, 2014

Taxing eBooks as "unfair competition" against "real" books? Sitka Pacific is an asset management firm whose goal is strong performance and low volatility, regardless of market direction. What''s next? Outlawing Kindle? What about taxing those who use free solar energy instead of candles? With France, one never knows.

Government 77

Government eBook Retail Journal 77

Johanna Rothman

NOVEMBER 6, 2020

The Truth About Book Sales And The Keys To Generating Income From Publishing that many self-published authors sell 250 books. Rights to publish in all formats: Ebook, print, and possibly audiobooks. All the rights to ancillary products, including workshops, talks, and more. Why Leave a Book on a Torrent Site.

Intellectual Property 53

Intellectual Property eBook Productivity Consulting 53

Harvard Business

JANUARY 25, 2017

You can control what you say in an ad, sales meeting, or company memo, but when people connect peer-to-peer, you lose direct control over what is said or done. A similar change is happening in marketing, as ad spend shifts from push strategies that broadcast a message to pull strategies that respond to or even predict customer interest.

Strategy 28

Strategy Strategy Strategy& Media 28

Tsavo Neal

APRIL 27, 2017

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Design isn’t magic.

B2B 60

B2B Marketing Consulting Advertising 60

MishTalk

NOVEMBER 26, 2014

No country would have any tax advantage over any other country and all of the waste in time and effort and legal costs to maneuver taxes can be spent on research and more productive activities! Kindle, Nook, and other eBook readers come to mind. Right to Be Forgotten Now the EU is in on the Google Attack. Panel Says.

Guidelines 75

Guidelines Research Government Engineering 75

1 to 1

DECEMBER 13, 2021

Further down the measurement food chain, it’s also important to measure deeper metrics like customer retention, brand loyalty, revenue growth—and from a workflow perspective, productivity, efficiency, and customer response times. 3 questions to ask during this step: What metrics will you use to benchmark and improve the customer experience?

Metrics 26

Metrics Tools Case Interview Strategy 26

Tsavo Neal

JANUARY 25, 2018

All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.

Consulting 68

Consulting Advertising Case Interview Conference 68

Buzzsprout

JULY 13, 2023

Sponsorships and Brand Deals A sponsorship is a partnership between a podcaster and a brand that wants to promote their product or service to the podcaster's audience. Are there products or services you’d recommend to your audience? Affiliate marketing is a great way to create passive income! Buzzsprout Ads pay $14 CPM.

Strategy 52

Strategy Strategy Strategy& How To 52

Harvard Business

APRIL 20, 2016

Dan Lyons’s book Disrupted is an often-delightful tour through startup culture, based on the author’s experience working at online marketing firm HubSpot. Despite taking the faux-curmudgeonly attitude of an anthropologist exploring the strange world of business dudes — is a sales funnel really that much of a novelty?

Marketing 28

Marketing Media Advertising eBook 28

Consulting Matters

APRIL 24, 2020

I was never really clear on exactly who I could help, and what my real benefit in the market was. I can – I don’t have to risk the marketing. We have a really great product. I started with an article, then a five-dollar eBook, and then $199 you know strategy workbook. They’re hiring more people.

Interviews 156

Interviews Consulting How To Operations 156

Harvard Business

MAY 26, 2016

Whether it’s in the latest digital marketing trends or from the keynote at an industry event, we’re constantly being told that “content is king” and that we must “think like a publisher” if we want to stand out online today. Publishing blog posts, videos, podcasts, ebooks, infographics, and more.

Marketing 42

Marketing Strategy Strategy Strategy& 42