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Consulting Tip #6: Use Your Intellectual Property to Build Political Capital

Johanna Rothman

When I saw the McKinsey report on “developer productivity,” I shuddered. Second, there's no way to measure such a thing as developer productivity, despite what McKinsey says. Then I read Lorin Hochstein's brilliant assessment in On productivity metrics and management consultants. Your videos on your video channel.

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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

He has expertise that few consultants possess and creates amazing content, especially videos, that attract his ideal client. Flash forward to today - his consulting business helps clients create the future and not just respond! Why you need to develop intellectual property through content development.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

Content marketing is essential for consultants because we are in the knowledge business. Of all of my articles and videos, the ones that consistently perform the best are the ones when I offer lists (7 Steps to.) YouTube is the second largest search engine after Google so videos can play a key role in attracting your future clients.

Marketing 202
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How to Design the Ideal (and Most Profitable) Consulting Business

Consulting Matters

If you’re a high-achiever SURELY, you’ve considered starting your own consulting business by now (if you haven’t already.) But the reality is… …Growing a consulting business is unlike any other business! There are lots of reasons you might want to be a consultant. Phase 1: The PRE-LEAP Phase.

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Why Consulting Businesses Don’t Scale Easily (& How To Scale Yours)

Tsavo Neal

“Why don’t consulting businesses scale easily?”. He wants to find a way to help the people who don’t live in Waterloo, or who don’t have $1000 to spend on a consultation with him. Consultants, like Doctors, bill by the hour. Most consultants don’t imagine themselves as product creators. Do you see this guy here?

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Firing on all 4 pillars: How to excel at BVFLS practice development

Rod Burkert

I’ve been spreading the gospel about BVFLS practice development since 2013. Five years (10,000 hours) into it, I finally developed my own framework that can be used to close the gap between the practice you have and the practice you want. Let me know if this model resonates and helps with your practice development efforts.

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7 Signs It’s Time for a New Consulting Website in 2018

Tsavo Neal

Last year, your consulting website was neglected. You want to be successful because of your consulting website — not in spite of it. You want to be successful because of your consulting website — not in spite of it. Understand the “do’s and don’ts” for a consulting website re-design project.