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Part 2: Telling Your Story to Optimize Your LinkedIn Profile

Successful Independent Consulting

You can download the entire series as a reference guide here. This article presents tips for how to market yourself as a professional self-employed consultant using LinkedIn’s Summary and Background sections. Mention key accomplishments and/or include mini case studies as examples of your work. Your Summary.

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How to Confidently Articulate the Value of What You Do

Consulting Matters

A carpenter may have a hammer, screwdriver and drill and perhaps the best ones on the market. They are interested in case studies only to a point. You need to dial into them otherwise you will be vague in your marketing and a confused mind never buys. ” Get my Free Value Proposition Creation Video Training!

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Website or No Website? Answers and Help for Independent Consultants

Successful Independent Consulting

The easy way to create a simple, yet professional website I know consultants who have spent weeks and piles of money creating a fancy website with video, graphics, and custom photography. Magazine and they think they’re digital marketing experts. Never any updates or patches to download and install. If you don’t, keep reading!

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Top 10 Reasons your Sales Reps Struggle with Social Selling

LSA Global

Successful digital sellers have a purposeful LinkedIn profile that uses customer-centric messaging, consistently leverage digital valuable assets such as videos, case studies, research reports, articles, testimonials, and podcasts, and establish a regular sales cadence to engage modern buyers and to initiate more meaningful sales conversations.

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30 Best Consultant Websites & Why They Have Them (2022)

Tsavo Neal

” As a specialist in design, copywriting, and marketing for consultants, I’m biased. Instead, they leverage their consulting websites as the centerpiece of their marketing system. Exclusive Bonus : Download my lead-generating consultant homepage template to attract more clients — and never rely on cold-calling or referrals again.

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How Managers Can Avoid Playing Favorites

Harvard Business

Related Video. Learn how they do it with this 6 minute video slide deck. Download a customizable version in Subscriber Exclusives. See More Videos > See More Videos > Recognize the dangers. Case Study #1: Think inclusively and connect with team members on a personal level.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Outbound Phone Marketing.

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