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How To Write a Blog Your Ideal Client Wants to Read

Consulting Matters

Most blog posts aren't helpful to your ideal customer. In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! In this "On-The-Air Coaching Session", I sat down with Phil Fraser to discuss a blog post that took him three weeks to write! He loves talking shop.

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Leading with the methodology. Leading with a sales pitch. How to stop worrying about exciting ways to explain your methodology (and what to do instead). Related Blog, Video or Podcast Episodes: How to Confidently Articulate the Value of What You Do. Our goal is not to sell someone after a quick monologue.

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How Sales Leaders Drive Growth

LSA Global

Top Sales Leaders Drive Growth If you find a sales leader who Is not up to the challenge of accelerating revenue growth, you have not found a high performing sales leader. But you need more from a sales leader than simply a desire to grow the top line. They demonstrate how sales leaders drive growth.

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Top 7 Traits of Successful Sales Managers

LSA Global

Wouldn’t it be nice to know the traits of successful sales managers? Sales managers have an awesome responsibility. They must motivate their team to achieve very concrete sales targets and do so under the constant pressure of executives who are impatient with excuses and for whom failure is no option. The Job of a Sales Manager.

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The Importance of Sales Training Reinforcement

LSA Global

Sales Training without Reinforcement Should Be Unacceptable. Based upon over 800 sales training measurement projects, we know that sales training by itself – even if it is highly customized – only changes the on-the-job behavior and performance of 1-in-5 sales reps. Sales training reinforcement.

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Top 4 Sales Leadership Mistakes to Avoid

LSA Global

Top 4 Sales Leadership Mistakes to Avoid – Complex Sales Can Be Complicated. Are your sales reps fully prepped to win? Are your sales reps fully prepped to win? Top 4 Sales Leadership Mistakes to Avoid. We work hard to address the specific needs of our sales clients. Sales leaders set the example.

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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci. I switched careers into learning and development and organization development. Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote.