article thumbnail

An Overview of Business Development Consulting

Tom Spencer

Business development consulting is about helping businesses grow sales and profits in order to achieve their strategic objectives. Business development consultants enable companies to reach their full potential and rescue companies that are struggling to survive. We don’t understand the value and we’re too busy to think about it.

article thumbnail

How to Design an Offer Consulting Clients Will Love

Consulting Matters

I also want to talk about the difference between B2C offers and B2B offers. A B2C business is when the actual buyer is an individual, and you need to think about your offers differently. Consulting vs. Coaching Offers (6:13): B2C businesses, so for those of you who are coaches, this is going to be more where your world is.

B2C 156
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Consulting Jargon

Tom Spencer

Organisations hire management consultants to provide advice on their most challenging business problems. Senior management are busy people, and so consultants need to communicate as clearly as possible. Deliverable: Work product that a consultant needs to provide to her manager or the client as part of a client engagement.

article thumbnail

What It Takes to Become a Great Product Manager

Harvard Business

Because I teach a course on Product Management at Harvard Business School, I am routinely asked “what is the role of a Product Manager?” ” The role of a Product Manager (PM) is often referred to as the “CEO of the Product.” Self-management: Being a PM can be incredibly stressful. Company Fit.

article thumbnail

Consulting Jargon 101

Tom Spencer

ORGANISATIONS hire management consultants to help them solve their most challenging business problems. Senior management are busy people, and so consultants need to communicate their message clearly and concisely, preferably accompanied by some colourful powerpoint slides. Managing upwards: Providing feedback to more senior employees.

article thumbnail

Machine Learning Can Help B2B Firms Learn More About Their Customers

Harvard Business

B2C firms have been the leaders in customer analytics initiatives. Extensive data and advanced analytics for B2C have enabled strategists to better understand consumer behavior and corresponding propensities as visitors and purchasers conduct daily activities through online systems. Insight Center. The Risks and Rewards of AI.

B2B 28
article thumbnail

B2B sales will never be the same

1 to 1

Embedded AI analyzes the data and surfaces insights to support executive-level decision making, inform management coaching, and inspire reps to adopt best practices.” While that adage still holds true, cultivating and developing strong sales relationships now begin with digital. Where you go from there is up to you.

B2B 29