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Marketing Guidelines for Professional Services Firms During the Covid-19 Pandemic

Prudent Pedal

I offer 6 simple marketing guidelines for professional services firms during the COVID-19 pandemic that will build your reputation—or at least protect it until it’s over. Prior to COVID-19, I have marketed through the Internet Gold Rush, Y2K, the dot-com bust, 9/11, The Great 2008 Recession, and any number of other “irrational” rushes.

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What You Need to Know About Globalization’s Radical New Phase

BCG

Brexit has certainly thrown markets, exchange rates, and consumer confidence into turmoil, but the model of globalization that has developed over the past 200 years started showing signs of change well before the referendum. We, however, take a different view. the face of a protectionist global environment.We will localize.

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Why Companies Can’t Turn Customer Insights into Growth

BCG

On the left side, record each mention of an internal topic, such as financial or operational performance, plans, metrics, organization, employees, or culture. Consumer-facing companies in developed economies have experienced little or no growth since the global recession of 2008 and 2009.

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Transformational Leadership: Changing Culture to Fuel Financial Success

Organizational Talent Consulting

As companies continue to expand into new markets, the makeup of the workforce in our companies and communities served is becoming more diverse. Inequity and discrimination result from failure, one person at a time, one action at a time (Greenleaf, 2008).

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Does Effective Leadership Really Matter?

Organizational Talent Consulting

While working with a large Forbes Top 25 Private Company, we quantified the value of leadership using internal key business metrics and various cognitive and behavioral leader assessments. times greater financial returns than market averages. The best organizations are made up of the best leaders. Dhar, U., & & Mishra, P.

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Research: Objective Performance Metrics Are Not Enough to Overcome Gender Bias

Harvard Business

exchange over a six-year period (2008 to 2013). They see only a limited amount of information at this stage: the stock being recommended, the position (buy versus short), the market return of the recommendation, the recommender’s name, and the name of the recommender’s employer.

Metrics 28
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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

The pressure on large companies in today’s equity markets is enormous, with expectations they will continue to produce outsized returns as PE ratios climb daily. The strategy worked until growth slowed in both developed and developing markets. Country and Market Units (P&L, and some infrastructure).

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