Expert insights. Personalized for you.
Actions to take now to help you lead through the COVID-19 crisis, navigate change, and emerge ready for the future. While the impact and magnitude of the COVID-19 pandemic vary depending on the sector, business model, and geography, we are all experiencing a crisis of momentous proportion. MORE
We’re in an unprecedented situation because of the COVID-19 coronavirus, and the economic fallout has been drastic for many business sectors, such as travel and restaurants. For us as consultants, the effects are likely to be more gradual but our income will likely be affected. MORE
CASE STUDY. Brimstone worked side-by-side with a large pharmacy benefits supplier to regain sustainable growth in its public sector business, which serves federal, state, and local agencies of all types. DOWNLOAD. Results. MORE
I know you did not sign up for this current situation, but you did sign up for leadership. When you signed up for leadership, you made the choice to lead. Right now, you need to lead. . MORE
CASE STUDY. The beauty and personal care division of a global packaging company increased sales by aligning the leadership team, establishing operating mechanisms, and establishing accountability. MORE
We are not just adjusting to a new way of working, we are adjusting to a new way of life – one that is rapidly changing. . As the COVID-19 pandemic spreads, more and more people are working from home. MORE
On Friday, March 27, the “US overtook Italy and China as the country with the highest number of confirmed Covid-19 cases ,” reads my CNN newsfeed. MORE
CASE STUDY. Revenue increased by 34 times. Brimstone worked side-by-side with an early-stage consumer goods organization to pursue its vision, build a strategic plan, develop roles and operating mechanisms, and to drive sustainable growth at a challenging inflection point. MORE
The COVID-19 pandemic is transforming how we work – and live. More than ever, it is important that we come together to help and to support each other. Here are articles you may find helpful when leading and through crisis and uncertain times. Leadership. MORE
Many of your consulting firm’s prospects are caught in the eddies of crisis and battling to stay afloat. While they appreciate your relationship-building calls, unfortunately, they’re too preoccupied to fully engage in deep conversations with you. MORE
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Presentations are an essential part of any business. It is where ideas are brought to light, potential connections are established, and even customers are marketed. That is why it is crucial to deliver your presentations the best you can. MORE
You know a rain barrel full of reasons why your consulting firm is better than other firms that do what you do. Among the reasons, of course, is you. Your experience and ideas and unique perspective. MORE
A lot of consultants are hired for their expertise in a certain field and their familiarity with specific subject matters or jargon, but one of the more underrepresented aspects of consulting is building mastery over oneself. MORE
The easiest time to raise your rate is on the cusp of something new — a new year, a new project, a new client. With the new year just a few weeks away, now might be the time. This article offers ideas of how to do this, as well as some sample language to use when notifying your clients. MORE
Business consultancy relies on your ability to have your audience believe that you can help them scale their businesses. An irresistible consulting sales presentation can be a powerful tool to deliver that impact. MORE
The #1 FUD (fear, uncertainty, doubt) among independent consultants involves business development. Will I be able to find enough work? How can I develop a steady pipeline of leads? I don’t know how to do sales! MORE
You’re swimming in a vast sea of stressful news and, given today’s reality, you’re well within your rights to feel anxious, nervous and uncertain about how your consulting firm should proceed. MORE
Placing Focus on the Future: An interview with Mark Cross and Randy Kates. With economies reopening, leaders need to focus on protecting their business and their employees so they can successfully accelerate through recovery and focus on the future. Last week I sat down with Mark Cross and Randy Kates to hear their thoughts on what actions leaders need to be taking. Mark is a Senior Partner at Brimstone and a former executive at Kimberly-Clark and MeadWestvaco. MORE
As an independent consultant, it’s vital that you convey professionalism at every step if you want to get hired at a great rate. Details matter, particularly when you’re making an initial impression. MORE
CASE STUDY. The office of information technology that serves agencies across a state government system set a goal of becoming a high-performing and customer-centric service provider. MORE
Leaders who recognize our new reality as an opportunity will be able to accelerate their organizations through crisis to recovery faster than those who don’t. . MORE
Do you want to know how to become a consultant? If you’re looking to quit your job and start a business, a consulting business is one of the best businesses to start. MORE
You’ve heard it countless times before: “People don’t like change.” Change is hard.” Change activates people’s lizard brain. They’ll fight you or run away.” People don’t mind changing. They don’t like being changed.” MORE
Today’s an excellent day to briefly remind you of the good your consulting firm does, and the importance of understanding the “Why” behind your consulting firm’s engagements. MORE
Your clients and prospects need help right now, no matter what industry they’re in. And your consulting firm has needs too. Little things like projects, revenue and Kreuther’s chocolates. You know that your consulting firm’s contact list—clients, prospects, influencers, partners, etc.—is MORE
Leaders need to act now to establish flex time and remote work policies and guidelines. Fifty-seven percent of employers are now offering flex time , up from 39% at the end of March. At the same time, 62% of employed Americans are working from home. MORE
You could answer a debate my team and I have engaged in: the best way to create a quantum leap in a small consulting firm’s performance. Plenty of folks are chattering about how your consulting firm can survive or stabilize in the face of an economic downturn. MORE
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Consulting is a two-way transaction. While people know this, not many take it to heart. A consultant goes beyond merely telling their clients what to do; rather, they listen and build trust in one another. MORE
Your consulting firm has probably encountered more resistance from prospective clients than usual over the past eight weeks. Fortunately, you can understand and overcome the elevated stumbling blocks. The basics of winning consulting projects haven’t changed. Keep them moist and use lots of butter. MORE
244 
(Note: this is the same article from yesterday, but with a corrected link for my website.) I’m absolutely thrilled to announce that my newest book, The Conclusion Trap , is now available for sale on Amazon. The book is priced to move — $7.99 for the Kindle version, $9.95 MORE
Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages of video, has this newly-accepted communication medium ushered in any valuable opportunities for your consulting firm? You betcha. MORE
Brimstone Consulting
MAY 18, 2020
Leaders need to act now to establish flex time and remote work policies and guidelines. Fifty-seven percent of employers are now offering flex time , up from 39% at the end of March. At the same time, 62% of employed Americans are working from home.
Brimstone Consulting
MARCH 24, 2020
We are not just adjusting to a new way of working, we are adjusting to a new way of life – one that is rapidly changing. . As the COVID-19 pandemic spreads, more and more people are working from home.
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Brimstone Consulting
JUNE 2, 2020
Placing Focus on the Future: An interview with Mark Cross and Randy Kates. With economies reopening, leaders need to focus on protecting their business and their employees so they can successfully accelerate through recovery and focus on the future. Last week I sat down with Mark Cross and Randy Kates to hear their thoughts on what actions leaders need to be taking. Mark is a Senior Partner at Brimstone and a former executive at Kimberly-Clark and MeadWestvaco.
Brimstone Consulting
APRIL 15, 2020
CASE STUDY. Brimstone worked side-by-side with a large pharmacy benefits supplier to regain sustainable growth in its public sector business, which serves federal, state, and local agencies of all types. DOWNLOAD. Results.
Advertiser: ZoomInfo
Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!
Brimstone Consulting
APRIL 15, 2020
CASE STUDY. The office of information technology that serves agencies across a state government system set a goal of becoming a high-performing and customer-centric service provider.
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Brimstone Consulting
MARCH 17, 2020
The COVID-19 pandemic is transforming how we work – and live. More than ever, it is important that we come together to help and to support each other. Here are articles you may find helpful when leading and through crisis and uncertain times. Leadership.
Brimstone Consulting
APRIL 7, 2020
CASE STUDY. The beauty and personal care division of a global packaging company increased sales by aligning the leadership team, establishing operating mechanisms, and establishing accountability.
Brimstone Consulting
APRIL 6, 2020
I know you did not sign up for this current situation, but you did sign up for leadership. When you signed up for leadership, you made the choice to lead. Right now, you need to lead. .
Brimstone Consulting
MARCH 30, 2020
On Friday, March 27, the “US overtook Italy and China as the country with the highest number of confirmed Covid-19 cases ,” reads my CNN newsfeed.
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Brimstone Consulting
MARCH 12, 2020
CASE STUDY. Revenue increased by 34 times. Brimstone worked side-by-side with an early-stage consumer goods organization to pursue its vision, build a strategic plan, develop roles and operating mechanisms, and to drive sustainable growth at a challenging inflection point.
Brimstone Consulting
MAY 12, 2020
Leaders who recognize our new reality as an opportunity will be able to accelerate their organizations through crisis to recovery faster than those who don’t. .
Successful Independent Consulting
APRIL 15, 2020
The #1 FUD (fear, uncertainty, doubt) among independent consultants involves business development. Will I be able to find enough work? How can I develop a steady pipeline of leads? I don’t know how to do sales!
Consulting Success
JUNE 1, 2020
Business consultancy relies on your ability to have your audience believe that you can help them scale their businesses. An irresistible consulting sales presentation can be a powerful tool to deliver that impact.
Advertiser: ZoomInfo
In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.
David A Fields
MAY 26, 2020
You could answer a debate my team and I have engaged in: the best way to create a quantum leap in a small consulting firm’s performance. Plenty of folks are chattering about how your consulting firm can survive or stabilize in the face of an economic downturn.
David A Fields
APRIL 14, 2020
Many of your consulting firm’s prospects are caught in the eddies of crisis and battling to stay afloat. While they appreciate your relationship-building calls, unfortunately, they’re too preoccupied to fully engage in deep conversations with you.
David A Fields
MARCH 17, 2020
You’re swimming in a vast sea of stressful news and, given today’s reality, you’re well within your rights to feel anxious, nervous and uncertain about how your consulting firm should proceed.
Consulting Success
APRIL 6, 2020
A lot of consultants are hired for their expertise in a certain field and their familiarity with specific subject matters or jargon, but one of the more underrepresented aspects of consulting is building mastery over oneself.
Advertiser: ZoomInfo
By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.
David A Fields
MAY 12, 2020
Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages of video, has this newly-accepted communication medium ushered in any valuable opportunities for your consulting firm? You betcha.
David A Fields
JUNE 2, 2020
Today’s an excellent day to briefly remind you of the good your consulting firm does, and the importance of understanding the “Why” behind your consulting firm’s engagements.
Consulting Success
MARCH 30, 2020
Consulting is a two-way transaction. While people know this, not many take it to heart. A consultant goes beyond merely telling their clients what to do; rather, they listen and build trust in one another.
Markovitz Consulting
APRIL 28, 2020
You’ve heard it countless times before: “People don’t like change.” Change is hard.” Change activates people’s lizard brain. They’ll fight you or run away.” People don’t mind changing. They don’t like being changed.”
Advertiser: ZoomInfo
Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.
Consulting Success
MARCH 23, 2020
Presentations are an essential part of any business. It is where ideas are brought to light, potential connections are established, and even customers are marketed. That is why it is crucial to deliver your presentations the best you can.
Consulting Success
APRIL 14, 2020
Do you want to know how to become a consultant? If you’re looking to quit your job and start a business, a consulting business is one of the best businesses to start.
David A Fields
MAY 19, 2020
Your consulting firm has probably encountered more resistance from prospective clients than usual over the past eight weeks. Fortunately, you can understand and overcome the elevated stumbling blocks. The basics of winning consulting projects haven’t changed. Keep them moist and use lots of butter.
Successful Independent Consulting
MARCH 31, 2020
We’re in an unprecedented situation because of the COVID-19 coronavirus, and the economic fallout has been drastic for many business sectors, such as travel and restaurants. For us as consultants, the effects are likely to be more gradual but our income will likely be affected.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!
David A Fields
JANUARY 7, 2020
You know a rain barrel full of reasons why your consulting firm is better than other firms that do what you do. Among the reasons, of course, is you. Your experience and ideas and unique perspective.
Successful Independent Consulting
DECEMBER 4, 2018
The easiest time to raise your rate is on the cusp of something new — a new year, a new project, a new client. With the new year just a few weeks away, now might be the time. This article offers ideas of how to do this, as well as some sample language to use when notifying your clients.
Markovitz Consulting
JUNE 3, 2020
(Note: this is the same article from yesterday, but with a corrected link for my website.) I’m absolutely thrilled to announce that my newest book, The Conclusion Trap , is now available for sale on Amazon. The book is priced to move — $7.99 for the Kindle version, $9.95
Successful Independent Consulting
MAY 29, 2019
As an independent consultant, it’s vital that you convey professionalism at every step if you want to get hired at a great rate. Details matter, particularly when you’re making an initial impression.
Advertiser: ZoomInfo
This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.
David A Fields
APRIL 21, 2020
Your clients and prospects need help right now, no matter what industry they’re in. And your consulting firm has needs too. Little things like projects, revenue and Kreuther’s chocolates. You know that your consulting firm’s contact list—clients, prospects, influencers, partners, etc.—is
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