Brimstone Consulting

Flex time has increased, so has burnout

Brimstone Consulting

Leaders need to act now to establish flex time and remote work policies and guidelines. Fifty-seven percent of employers are now offering flex time , up from 39% at the end of March. At the same time, 62% of employed Americans are working from home.

Remote work is different today. Acknowledging this is important.

Brimstone Consulting

We are not just adjusting to a new way of working, we are adjusting to a new way of life – one that is rapidly changing. . As the COVID-19 pandemic spreads, more and more people are working from home.

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Protecting your business and your employees

Brimstone Consulting

Placing Focus on the Future: An interview with Mark Cross and Randy Kates. With economies reopening, leaders need to focus on protecting their business and their employees so they can successfully accelerate through recovery and focus on the future. Last week I sat down with Mark Cross and Randy Kates to hear their thoughts on what actions leaders need to be taking. Mark is a Senior Partner at Brimstone and a former executive at Kimberly-Clark and MeadWestvaco.

Revitalizing a Public Sector Business

Brimstone Consulting

CASE STUDY. Brimstone worked side-by-side with a large pharmacy benefits supplier to regain sustainable growth in its public sector business, which serves federal, state, and local agencies of all types. DOWNLOAD. Results.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Transforming Information Technology at a Large State Agency

Brimstone Consulting

CASE STUDY. The office of information technology that serves agencies across a state government system set a goal of becoming a high-performing and customer-centric service provider.

Resources for Leading During Crisis and Uncertainty

Brimstone Consulting

The COVID-19 pandemic is transforming how we work – and live. More than ever, it is important that we come together to help and to support each other. Here are articles you may find helpful when leading and through crisis and uncertain times. Leadership.

Becoming a Sales Leader

Brimstone Consulting

CASE STUDY. The beauty and personal care division of a global packaging company increased sales by aligning the leadership team, establishing operating mechanisms, and establishing accountability.

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Right Now, You Need to Lead 

Brimstone Consulting

I know you did not sign up for this current situation, but you did sign up for leadership. When you signed up for leadership, you made the choice to lead. Right now, you need to lead. .

Be a Favorite Grown-Up: How to Lead During a Crisis

Brimstone Consulting

On Friday, March 27, the “US overtook Italy and China as the country with the highest number of confirmed Covid-19 cases ,” reads my CNN newsfeed.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Driving Sustainable Growth at an Inflection Point

Brimstone Consulting

CASE STUDY. Revenue increased by 34 times. Brimstone worked side-by-side with an early-stage consumer goods organization to pursue its vision, build a strategic plan, develop roles and operating mechanisms, and to drive sustainable growth at a challenging inflection point.

“We are all BBC dad now” – and for the foreseeable future

Brimstone Consulting

Leaders who recognize our new reality as an opportunity will be able to accelerate their organizations through crisis to recovery faster than those who don’t. .

Business Development and Networking During a Pandemic Lockdown

Successful Independent Consulting

The #1 FUD (fear, uncertainty, doubt) among independent consultants involves business development. Will I be able to find enough work? How can I develop a steady pipeline of leads? I don’t know how to do sales!

Designing An Irresistible Consulting Sales Presentation With Nancy Duarte: Podcast #140

Consulting Success

Business consultancy relies on your ability to have your audience believe that you can help them scale their businesses. An irresistible consulting sales presentation can be a powerful tool to deliver that impact.

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The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

9 Quantum Leap Questions for Your Consulting Firm

David A Fields

You could answer a debate my team and I have engaged in: the best way to create a quantum leap in a small consulting firm’s performance. Plenty of folks are chattering about how your consulting firm can survive or stabilize in the face of an economic downturn.

5 Partners Your Consulting Firm Should Call This Week

David A Fields

Many of your consulting firm’s prospects are caught in the eddies of crisis and battling to stay afloat. While they appreciate your relationship-building calls, unfortunately, they’re too preoccupied to fully engage in deep conversations with you.

10 Tough-Times Strategies for Consulting Firms

David A Fields

You’re swimming in a vast sea of stressful news and, given today’s reality, you’re well within your rights to feel anxious, nervous and uncertain about how your consulting firm should proceed.

How To Develop Self-Mastery In Consulting With Mike Kitko

Consulting Success

A lot of consultants are hired for their expertise in a certain field and their familiarity with specific subject matters or jargon, but one of the more underrepresented aspects of consulting is building mastery over oneself.

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

5 Pro Tips for Transforming a Lockdown into Killer Testimonials

David A Fields

Your consulting firm’s prospects and clients are settling into the video call format. Other than the relationship-building advantages of video, has this newly-accepted communication medium ushered in any valuable opportunities for your consulting firm? You betcha.

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How Your Consulting Firm Can Be a Force For Good

David A Fields

Today’s an excellent day to briefly remind you of the good your consulting firm does, and the importance of understanding the “Why” behind your consulting firm’s engagements.

Mastering The Art Of Consulting Sales And Client Relationships With Andrew Sobel: Podcast #132

Consulting Success

Consulting is a two-way transaction. While people know this, not many take it to heart. A consultant goes beyond merely telling their clients what to do; rather, they listen and build trust in one another.

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COVID-19 is the Best Thing to Happen to Your Company. Seriously.

Markovitz Consulting

You’ve heard it countless times before: “People don’t like change.” Change is hard.” Change activates people’s lizard brain. They’ll fight you or run away.” People don’t mind changing. They don’t like being changed.”

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Using YOUR Voice To Land Big Consulting Clients With Leah Bonvissuto: Podcast #131

Consulting Success

Presentations are an essential part of any business. It is where ideas are brought to light, potential connections are established, and even customers are marketed. That is why it is crucial to deliver your presentations the best you can.

How To Become A Consultant: Quit Your Job & Get Your First Client

Consulting Success

Do you want to know how to become a consultant? If you’re looking to quit your job and start a business, a consulting business is one of the best businesses to start.

Two Issues Your Consulting Firm Must Confront to Win Projects in Uncertain Times

David A Fields

Your consulting firm has probably encountered more resistance from prospective clients than usual over the past eight weeks. Fortunately, you can understand and overcome the elevated stumbling blocks. The basics of winning consulting projects haven’t changed. Keep them moist and use lots of butter.

Cash Flow Relief for Independent Consultants: the CARES Act & Other Ideas

Successful Independent Consulting

We’re in an unprecedented situation because of the COVID-19 coronavirus, and the economic fallout has been drastic for many business sectors, such as travel and restaurants. For us as consultants, the effects are likely to be more gradual but our income will likely be affected.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

A Superior Response to “What Makes Your Consulting Firm Better?”

David A Fields

You know a rain barrel full of reasons why your consulting firm is better than other firms that do what you do. Among the reasons, of course, is you. Your experience and ideas and unique perspective.

How and When to Raise Your Consulting Rate

Successful Independent Consulting

The easiest time to raise your rate is on the cusp of something new — a new year, a new project, a new client. With the new year just a few weeks away, now might be the time. This article offers ideas of how to do this, as well as some sample language to use when notifying your clients.

"The Conclusion Trap" is Out! (Copy)

Markovitz Consulting

(Note: this is the same article from yesterday, but with a corrected link for my website.) I’m absolutely thrilled to announce that my newest book, The Conclusion Trap , is now available for sale on Amazon. The book is priced to move — $7.99 for the Kindle version, $9.95

Consultants: Is Your Email Signature Helping You Stand Out from the Crowd?

Successful Independent Consulting

As an independent consultant, it’s vital that you convey professionalism at every step if you want to get hired at a great rate. Details matter, particularly when you’re making an initial impression.

Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

How You Should Reach out to Your Consulting Firm’s Contacts Now

David A Fields

Your clients and prospects need help right now, no matter what industry they’re in. And your consulting firm has needs too. Little things like projects, revenue and Kreuther’s chocolates. You know that your consulting firm’s contact list—clients, prospects, influencers, partners, etc.—is