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Ready, Fire Aim (?)

The Fearless Marketer

The term, “Ready, Aim, Fire” comes from the military, going way, way back. Ready: Get your marketing campaign in order. Aim: Clearly choose your target audience. Fire: Launch your campaign. Ready: Get your marketing campaign in order. Fire: Get your message out there as quickly as possible.

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Fire, Aim, Ready

Alan Weiss

I stopped in my hobby store here today to give the owner some business and to stock up. My total would have come to a couple of hundred dollars. But Charlie was morose. I asked what was wrong. “You were right,” he said, there IS a business boom and my shelves are cleaned out and my suppliers are way behind.

Meeting 93
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Yes, You Should Be Keeping Score

Makarios Consulting

In fact, we strongly encourage a “ready, fire, aim” approach to creating a scorecard: just pick some metrics and track them for a while. Put simply, data visibility enables business agility. Now, your immediate reaction to this idea may be, “I don’t know where to begin!” That is not a problem.

Metrics 52
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Free Fiction Story for One Week: Underdog Party

Johanna Rothman

You ready now?” I considered starting with my gun, but I really didn’t want to have to fire it. He kept aiming up. Since you’re not going anywhere now, are you ready for the Underdog Day Party? I think the regulars are ready for cake.” I’m ready to celebrate winning as an underdog.” I think it was.”

Sports 80
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Rebels Down Ukrainian Jet Killing 49; Last Ditch Negotiations to Prevent Ukraine Gas Shutoff

MishTalk

local time under anti-aircraft and machine-gun fire, authorities including the Kiev-based Prosecutor General’s Office said today. Prodan has said his country is ready to pay Russia once it sets a “fair” market-based price. The IL-76 aircraft went down as it approached Luhansk airport at 1:10 a.m. Ukraine must pay $1.95

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How Perfectionists Can Get Out of Their Own Way

Harvard Business

Perfectionists want to feel absolutely ready before taking on challenges. Through this process, you’ll be able to understand how you can benefit from taking a ready, fire, aim approach, where you tweak your processes and decisions based on experience rather than from exhaustive research and deliberation.

Hotels 51
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4th and 1st Amendments Under Fire; "Everyone Spies" a Favorite Cry of US Apologists; War Against Journalists; "We Hit the Jackpot"

MishTalk

As was true for Brazil previously, reports about surveillance aimed at leaders are receiving most of the media attention, but what really originally drove the story there were revelations that the NSA is bulk-spying on millions and millions of innocent citizens in all of those nations. 4th and 1st Amendments Under Fire.