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How to Build a Better Sales Playbook

LSA Global

What Is a Sales Playbook? Like a playbook in sports that plans for the most frequent and most important in-game situations, a sales playbook is a unique collection of sales scenarios, strategies, plans, tactics, and tools to help a sales team consistently win when the stakes are high. Sales Strategy.

Sales 28
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Virtual and Augmented Reality Will Reshape Retail

Harvard Business

And neither of you is anywhere near a sporting goods store. In-store applications would involve a consumer interacting with AR or VR either within the actual walls of a traditional shopping environment (on the sales floor or in the dressing room, say) or right next to it (through the store windows). Your buddy is in Houston.

Retail 28
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Case Study: When Two Leaders on the Senior Team Hate Each Other

Harvard Business

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. But one person had given him the lowest ratings possible, and from the written remarks, Lance could tell that it was Ahmed Lund, Barker’s head of sales. ” Nina asked.

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There Are 4 Futures for CMOs (Some Better Than Others)

Harvard Business

For companies, this requires an unprecedented level of integration and coordination across every business unit, from sales and marketing to customer service, and across physical and digital channels. This is a break from the traditional paths of finance, sales, and operations to the top spot.

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There Are Two Types of Performance — but Most Organizations Only Focus on One

Harvard Business

Three finance professors once asked more than 400 executives what they would do if their quarterly earnings targets were at risk. We implemented weekly problem-solving meetings. Previously, working in the call center was a solo sport. Imagine you’re leading a sales team. This is also true of executives.

Metrics 37
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FTI Consulting Interviews and Culture

Management Consulted

The FTI Technology practice played a substantial role in the Major League Baseball steroids investigation that both news and sports casters covered religiously. They did much of the work piecing together Mr. FTI Consulting has 5 areas of expertise, but excels in Forensic & Litigation Consulting and Corporate Finance/Restructuring.

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Can You Really Power an Organization with Love?

Harvard Business

To add to this growing body of work, here are some observations and suggestions about love in organizations based on our research with executives at varying levels, in numerous organizations, from financial services to non-profits to championship winning sports teams. LoveOS supports the “apps” of strategy, finance, etc.