Film Marketing Sales Strategy 
Consulting Matters
MAY 25, 2023
Erin shares her journey from a big corporate law firm to working in the film business in LA and how her experiences led her to focus on helping business owners understand and capitalize on their intellectual property. Ensure you're booked solid with clients you love.
Prudent Pedal
OCTOBER 8, 2019
I’m releasing a new Professional Services Marketing Assessment. Leaders who seek me out are frustrated with their marketing results. Firm leaders almost always think their “marketing problem” is a “Marketing function” problem. I’ve focused on brand problems that were really sales problems. DOWNLOAD TOOL NOW.
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Harvard Business
AUGUST 31, 2017
” If you’ve seen Ferris Bueller’s Day Off, that one line probably conjures up memories of Oh yeah, chicka chicka, Ferraris, playing hooky, and dating in high school — all of which feature heavily in the hit coming-of-age film. This is how Blockbuster used to operate, at least when it came to mainstream domestic films.
Harvard Business
NOVEMBER 14, 2017
” This and a slew of similar maxims reflect a common view of strategy execution: that it’s distinct from strategy, harder to pull off than defining a strategy, and therefore more critical to success — underpinned by seemingly indisputable virtues such as diligence, discipline, consistency, alignment, and focus.
Wakeman Consulting Group: Dave's Blog
MAY 26, 2023
From my POV: I look at the type of business model and change to the sales cycle that is necessary to actually fulfill the promise of selling out an entire season. Updated sales efforts that include better practices on opportunity creation, customer management, and selling based on value. They see an opportunity and they act.
LSA Global
APRIL 10, 2017
Can you think of any strategy for business success that does not depend upon growth? Today, a successful strategy often requires dedicated internal and external partners. Yes, their film was among the best and they owned 90% market share, but that did not matter when film became obsolete and they did not shift their strategy in time.
MishTalk
DECEMBER 13, 2014
The Wall Street Journal reports In France, Popular Actors May Pay for Change in Funding for Films. 1, the Centre National du Cinéma, the government agency that funds film production, will shun films in which the pay to the star actors exceeds a certain percentage of production costs. Effective Jan. million ($1.85
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