Sat.Sep 05, 2020 - Fri.Sep 11, 2020

9 Steps from a Small, One-Off Gig to a High-Value Consulting Engagement

David A Fields

Sambar “Sam” Whitetail, CEO of Ungulate Chocolates asks your consulting firm to facilitate a one-day work session. Wonderful. You generally don’t fawn over executives who offer small engagements; however, Sam’s well connected and Ungulate’s owned by a PE company with a herd of prospective clients.

How To Win Consulting Sales Using Visual Models with Simon Bowen: Podcast #153

Consulting Success

Why is the visual side more compelling? In this episode, Simon Bowen, Creator of The Models Method, joins Michael Zipursky as they talk about improving sales and helping businesses communicate a winning strategy by using visual thinking and models.

Sales 160

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5 Biggest Differences Between B2B and B2C Sales Strategies

Tom Spencer

Reading Time: 5 minutes. To succeed in sales, you must know your customer. This means understanding their wants and needs, habits, values, and anything else that can help you close the deal. It also means being able to correctly classify your market.

B2C 85

Friday Fusion: September 11, 2020

Tsavo Neal

What should I put on my personal website? What you put on your personal website depends on what you want to get out of your personal website — it’s purpose.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

232: Tracy Higginbotham—Now Is The Time For Women To Help Women Build Better Businesses

On the Brink Podcast

Learn how to overcome challenges and hurdle over obstacles! Tracy Higginbotham is an amazing woman who is dedicated to inspiring women to excel in business, sports and life.

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Mental Models: Building Blocks for Strategic Decisions

Tom Spencer

Reading Time: 5 minutes. What are Mental Models? Becoming a better thinker requires you to understand the way you think, how you view the world, and developing a way of approaching problems that allows you to see things through multiple lenses. We refer to these lenses as ‘mental models’.

Understanding the hidden costs of COVID-19’s potential impact on US healthcare


While the direct impact of COVID-19 has already been substantial, additional layers of delayed or indirect impact have the potential to dwarf the immediate effects. These additional layers of impact related to COVID-19 could result in $125 billion to $200 billion in incremental annual US health system cost. Insights on Healthcare Systems & Services

Being a Trusted Advisor

One of the ways to have power and influence in an organization is to become a trusted advisor to someone in a position of power.

We Need to Make Meetings Better

Brimstone Consulting

By changing how we approach meetings and how we run meetings, we can connect and communicate without furthering meeting fatigue. Since the start of the COVID-19 pandemic, the number of meetings per person has increased by 12.9%, and the number of attendees per meeting has increased by 13.5%.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

The evolving nature of the sustainability agenda

The Source

In the field of philosophy, there’s a famous puzzle known as the Gettier problem—named for the philosopher Edmund Gettier who first described it in 1963. In its simplest form, the problem invites us to consider a person—let’s call her Kate—who wants to know what time it is.

10 Must See Consulting Sessions at Deltek Insight

Management and IT Consulting

You're invited! We’re excited to announce that the 2020 Deltek Insight event is virtual, open to anyone in the Consulting Industry, and complimentary!

Charlie Munger & Mental Models

Warren Buffett’s right-hand man is Charlie Munger. I’ve read transcripts from several of Munger’s speeches, and I really love the multidisciplinary way he approaches investment decisions.

Why NOW is the time to Niche Down & Reconnect with Your Customers - Interview with Bill Bice

Strategic Planning and Management Insights

Bill Bice is the Executive Chairman of Boomtime Word of Mouth Marketing and the Co-CEO of nQ Zebraworks.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

Which firm will be the Tesla of sustainability transformation?

The Source

I know next to nothing about cars. Talk to me about engine sizes, horsepower, or miles to the gallon and I’ll glaze over in boredom. Suggest watching an episode of Top Gear and I’ll run a mile.

Owner Versus GM and a Feel for the Business

Martinka Consulting

It happened again. It shouldn’t surprise me, but it always does. Maybe I’m too optimistic about successful people knowing what they’re doing. A burned-out business owner hired a general manager so he could step back and clip coupons. Of course, the manager didn’t have a “feel” for the business, made changes, and proved it’s rare when a non-owner manager can do as well as someone with a vested interest, i.e. the owner’s money (at risk).

Self-directed, project-based learning

Seth Godin Blog

Why do educated people too often fall for foolish scams and conspiracy theories? The problem is that no one taught us to understand. Instead, we are pushed to simply to memorize.

7 Tips for First-Time Managers

Strategic Planning and Management Insights

Effective management is what brings a company together and ensures ceaseless smooth-sailing through daily operations. Leadership that works is a crucial element to the success of any business, which is why having a robust managerial team is essential.

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Is Your Employee Experience Reaching Human Resources? - SPONSOR CONTENT FROM PEOPLE DOC

Harvard Business

Sponsor content from PeopleDoc. Managing organizations Human resource management Sponsor Content

Hugh’s Words of Wisdom Wednesday 09.09.2020: Purpose

Claris Consulting

Good morning, everyone. Hugh’s Words of Wisdom for Wednesday. Today I want to talk to you about one word, purpose.

“Because” vs. “and”

Seth Godin Blog

The way you’re feeling… is it because of something that’s going on around you? Or are you simply feeling something and there’s a situation?

8 Pro Tips to Stop Procrastinating

Peter Stark

If you are a procrastinator, then working from home with the ‘shelter in place’ order has not been your friend. Now, you have even more reasons to procrastinate. I’ll do it when: “I have two screens again”; “I can print it out”; “When the kids go outside to play.”

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”

5 Principles to Guide Adaptive Leadership

Harvard Business

How you respond to a crisis will have repercussions for years to come. Leadership Crisis management Digital Article

Why are we on LinkedIn? Because that’s where our audience is! But which audience?

Rod Burkert

In case you missed my last post: The Five Ones … or The Five 1s … or The 5 Ones. Do you sometimes feel like your business model is too complex? The more stuff you have going on, the more scattered your energy. And the harder it is to build your practice … and the longer it will take to grow it.

Toward tired

Seth Godin Blog

If this was a blog post about running, I’d definitely be teaching things that would make you tired. And if you want to learn anything about making a difference, being creative or leading, you should ask the person teaching to cover things that will make you afraid.


4 Questions to Help Women Navigate the Second Half of Their Careers

Harvard Business

What would you do if nothing was in your way? Career planning Managing yourself Digital Article

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.