Sat.Sep 05, 2020 - Fri.Sep 11, 2020

9 Steps from a Small, One-Off Gig to a High-Value Consulting Engagement

David A Fields

Sambar “Sam” Whitetail, CEO of Ungulate Chocolates asks your consulting firm to facilitate a one-day work session. Wonderful. You generally don’t fawn over executives who offer small engagements; however, Sam’s well connected and Ungulate’s owned by a PE company with a herd of prospective clients.

How To Win Consulting Sales Using Visual Models with Simon Bowen: Podcast #153

Consulting Success

Why is the visual side more compelling? In this episode, Simon Bowen, Creator of The Models Method, joins Michael Zipursky as they talk about improving sales and helping businesses communicate a winning strategy by using visual thinking and models.

Sales 153
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5 Biggest Differences Between B2B and B2C Sales Strategies

Tom Spencer

Reading Time: 5 minutes. To succeed in sales, you must know your customer. This means understanding their wants and needs, habits, values, and anything else that can help you close the deal. It also means being able to correctly classify your market.

B2C 85

Friday Fusion: September 11, 2020

Tsavo Neal

What should I put on my personal website? What you put on your personal website depends on what you want to get out of your personal website — it’s purpose.

Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

What is ZoomInfo for Recruiters? Find and connect with the right talent to fill roles fast with more data, basic search, advanced search, candidate and company profiles, and export results. Watch this On-Demand Webinar today to see how ZoomInfo for Recruiters can work to get your talented candidates results.

Being a Trusted Advisor

CaseInterview.com

One of the ways to have power and influence in an organization is to become a trusted advisor to someone in a position of power.

More Trending

Mental Models: Building Blocks for Strategic Decisions

Tom Spencer

Reading Time: 5 minutes. What are Mental Models? Becoming a better thinker requires you to understand the way you think, how you view the world, and developing a way of approaching problems that allows you to see things through multiple lenses. We refer to these lenses as ‘mental models’.

Which firm will be the Tesla of sustainability transformation?

The Source

I know next to nothing about cars. Talk to me about engine sizes, horsepower, or miles to the gallon and I’ll glaze over in boredom. Suggest watching an episode of Top Gear and I’ll run a mile.

232: Tracy Higginbotham—Now Is The Time For Women To Help Women Build Better Businesses

On the Brink Podcast

Learn how to overcome challenges and hurdle over obstacles! Tracy Higginbotham is an amazing woman who is dedicated to inspiring women to excel in business, sports and life.

Understanding the hidden costs of COVID-19’s potential impact on US healthcare

McKinsey

While the direct impact of COVID-19 has already been substantial, additional layers of delayed or indirect impact have the potential to dwarf the immediate effects. These additional layers of impact related to COVID-19 could result in $125 billion to $200 billion in incremental annual US health system cost. Insights on Healthcare Systems & Services

Going to Market Smarter in the New Economy

In 2021, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

We Need to Make Meetings Better

Brimstone Consulting

By changing how we approach meetings and how we run meetings, we can connect and communicate without furthering meeting fatigue. Since the start of the COVID-19 pandemic, the number of meetings per person has increased by 12.9%, and the number of attendees per meeting has increased by 13.5%.

Charlie Munger & Mental Models

CaseInterview.com

Warren Buffett’s right-hand man is Charlie Munger. I’ve read transcripts from several of Munger’s speeches, and I really love the multidisciplinary way he approaches investment decisions.

The evolving nature of the sustainability agenda

The Source

In the field of philosophy, there’s a famous puzzle known as the Gettier problem—named for the philosopher Edmund Gettier who first described it in 1963. In its simplest form, the problem invites us to consider a person—let’s call her Kate—who wants to know what time it is.

Why NOW is the time to Niche Down & Reconnect with Your Customers - Interview with Bill Bice

Strategic Planning and Management Insights

Bill Bice is the Executive Chairman of Boomtime Word of Mouth Marketing and the Co-CEO of nQ Zebraworks.

The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.

Do You Know Why Your Company Needs a Chief Diversity Officer?

Harvard Business

Six questions to ask before you fill the role. Race Hiring Diversity Talent management Digital Article

Self-directed, project-based learning

Seth Godin Blog

Why do educated people too often fall for foolish scams and conspiracy theories? The problem is that no one taught us to understand. Instead, we are pushed to simply to memorize.

Owner Versus GM and a Feel for the Business

Martinka Consulting

It happened again. It shouldn’t surprise me, but it always does. Maybe I’m too optimistic about successful people knowing what they’re doing. A burned-out business owner hired a general manager so he could step back and clip coupons. Of course, the manager didn’t have a “feel” for the business, made changes, and proved it’s rare when a non-owner manager can do as well as someone with a vested interest, i.e. the owner’s money (at risk).

7 Tips for First-Time Managers

Strategic Planning and Management Insights

Effective management is what brings a company together and ensures ceaseless smooth-sailing through daily operations. Leadership that works is a crucial element to the success of any business, which is why having a robust managerial team is essential.

4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. Read on to learn the four AI hacks sales teams need to improve their performance. Download the eBook today!

3 Ways to Improve Sales Forecasts When the Future Is Unclear

Harvard Business

The pandemic has made it harder — and more important — to hit your targets. Sales Digital Article

Sales 58

Consultant Marketing Trepidation To Elation

Jerry Fletcher

Lindsay joined the local chapter. I welcomed her by e-mail. She is a newbie in multiple ways: A new college graduate A new MBA A new member of IMC (Institute of Management Consultants) A wannabe consultant.

Optimism as a choice

Seth Godin Blog

If your team is up by thirty points at halftime, it’s not optimistic to expect that you’re going to win–it’s a realistic assessment. Optimism is an attitude and a choice. It involves context and focus.

Tools 38

Attributes of an Effective Learning Leader

LSA Global

Choose An Effective Learning Leader. Unfortunately, the learning function in too many companies has either become a revolving door of well-intentioned leaders who lack clear support and direction from the business or is led by someone better suited to run human resources.

How to Overcome the Pain Points of Your CRM

CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not. Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

Are You Offering the Mental Health Benefits Your BIPOC Employees Need?

Harvard Business

A one-size-fits-all plan isn’t good enough. Race Diversity Health Digital Article

58

10 Must See Consulting Sessions at Deltek Insight

Management and IT Consulting

You're invited! We’re excited to announce that the 2020 Deltek Insight event is virtual, open to anyone in the Consulting Industry, and complimentary!

Hugh’s Words of Wisdom Wednesday 09.09.2020: Purpose

Claris Consulting

Good morning, everyone. Hugh’s Words of Wisdom for Wednesday. Today I want to talk to you about one word, purpose.

Supercharge Your Company by Aligning Culture and Brand

LSA Global

Aligning Culture and Brand. Many companies, when they attempt to develop a more positive corporate culture , try to outdo others in what they offer. They mistakenly think that providing more employee benefits will help them win the war for attracting and retaining top talent.

4 Data-Driven Steps To Drive Successful B2B Demand Generation

Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.