Johanna Rothman
NOVEMBER 28, 2023
No payment for my time or my IP (Intellectual Property). They wanted my intellectual property for their exposure. For example, I'm doing a webinar on November 30 where the value is primarily promotion for my new book. Yet, I suspect some new consultants will take them up on their offer.
Consulting Matters
JANUARY 13, 2018
Content marketing is essential for consultants because we are in the knowledge business. it's one thing to have a repository of intellectual property (IP). Therefore, you need to set up your content in what I am calling your "Consultant Content Marketing Funnel.". We don't sell a tangible product or service.
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Jerry Fletcher
SEPTEMBER 19, 2020
It can be the backbone of the sharing of your body of intellectual property or it can delay the release by days, weeks or months or, in some cases years. Then my client offered a book in a webinar he was doing with 2 other experts. Consulting: www.JerryFletcher.com Speaking: www.NetworkingNinja.com.
Consulting Matters
AUGUST 15, 2019
I’m super excited to have an opportunity to interview Rachelle Stone, one of my favorite Consultant Institute members, almost graduate. What made you decide to leave your corporate job and start your own consulting business? You are a consultant that also coaches. You are not a coach that also offers consulting.
Tsavo Neal
JANUARY 20, 2022
“What are examples of some of the best consultant websites?” ” “Why does an independent consultant need a website?” ” As a specialist in design, copywriting, and marketing for consultants, I’m biased. I believe every consultant should have a website. It even instills confidence in you.
Rod Burkert
JUNE 20, 2018
Enter my framework, which I will be unwrapping at the NACVA Annual Consultants’ Conference on Thursday, June 21 in Las Vegas. Rather they create, package, and sell their intellectual property – things like apps books, models, newsletters, templates, toolkits, and webinars – in a 1:many environment. How do you excel at it?
Tsavo Neal
NOVEMBER 13, 2017
Web design for a consulting firm instead of an independent consultant is more similar than it is different — but the differences are important to note. In this article, I feature 12-15 of the best boutique consulting firm websties, and how these websites attract and develop new business for each firm. and 20% in Canada.
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