Harvard Business
JUNE 26, 2017
Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. Market research had shown that committed maniacs like Toby were already shelling out that kind of money (sometimes more) just to travel to registration sites.
Tom Spencer
NOVEMBER 19, 2021
Business development consulting is about helping businesses grow sales and profits in order to achieve their strategic objectives. A recent case study involved Shake Shack, a New York based fast food chain, wanting to build the “Shack of the Future”. Business development consulting offers a rewarding career path.
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Harvard Business
NOVEMBER 22, 2018
Consider one instructive case study. I recently immersed myself in the customer-service transformation of Mercedes-Benz USA , the sales-and-service arm of the German automaker. There was one dealer who’d closed a sale and noticed from the documents that it was the customer’s birthday.
Rod Burkert
FEBRUARY 18, 2020
If a prospect doesn’t believe we are a fit for the work AND there is no urgent need to get the work done, there is little likelihood that we will close a sale here. A sale is won or lost at the tipping point of a decision. Does our website provide case studies or testimonials? Finally, the stars align!
Chad Barr
SEPTEMBER 10, 2014
While travelling domestically and especially internationally, seize the opportunity to meet and present to future buyers. Have our clients write articles and case studies that would help our target audience, which would then get published on our blog and newsletter. Stay in constant touch with our clients.
Management Consulted
JANUARY 18, 2015
1997 – First Global Prize, an annual business school case study competition for potential recruits, awarded. Marketing & Sales. Transportation & Travel. Summer Associates are given the opportunity to travel as they will be stationed both at client sites and in the office. Firm hires 2,000th employee.
Consulting Success
FEBRUARY 8, 2018
Self-described “recovering consultant” Blair Enns is the CEO of Win Without Pitching, a sales training organization for creative professionals in the design, advertising, and public relations fields. It’s a sales training organization to creative professionals. Thank you, Michael. It’s a pleasure to be here. You have a new book.
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