Case Studies Magazine Sales Strategy 
Harvard Business
JUNE 26, 2017
Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. They both knew that he did care and was under pressure from Carlton to improve the bottom line, but he hated the idea that profits had to be part of MMC’s core strategy.
Management Consulted
JANUARY 18, 2015
1997 – First Global Prize, an annual business school case study competition for potential recruits, awarded. Kearney’s innovation practice: collaborative innovation, innovation portfolio management, innovation strategy and R&D performance strategy. Marketing & Sales. Firm hires 2,000th employee.
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Consulting Success
JANUARY 29, 2018
Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. We also publish a quarterly magazine. We started the magazine. Or “Can you come and speak at my sales meeting?” It’s a very crowded market out there. What kind of steps are you taking?
Harvard Business
AUGUST 22, 2016
The voluminous case studies and articles about the firm would fill entire file cabinets in the typical business school storage area. Nokia’s CEO was featured on the cover of Forbes magazine in 2007, with the headline “Nokia: A billion customer and counting. I start by making a model of the business.
Harvard Business
DECEMBER 20, 2018
In 2017, CIO magazine reported that around one-third of all customer relationship management (CRM) projects fail. Front-line sales professionals and managers rarely find the majority of these capabilities useful in winning more business for the company. And the sales team — well, they mostly hated it. The result?
1 to 1
MAY 7, 2013
Customer Strategy Trends. Search. ); 1to1 Magazine. Customer Strategy. Sales Effectiveness. 1to1 Case in Point. Strategy Speaks Blog. Customer Strategy. Sales Effectiveness. Sales & Marketing Effectiveness. Strategy Speaks. Marketing Research Articles. CRM Best Practices.
1 to 1
MAY 5, 2013
Customer Strategy Trends. Search. ); 1to1 Magazine. Customer Strategy. Sales Effectiveness. 1to1 Case in Point. Strategy Speaks Blog. Customer Strategy. Sales Effectiveness. Sales & Marketing Effectiveness. Strategy Speaks. Marketing Research Articles. CRM Best Practices.
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