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From Consulting and Coaching to IP: How to Create, Protect, and Monetize Your Unique Body of Work with Erin Austin

Consulting Matters

Have you ever wondered about the untapped potential of your intellectual property? Get ready to explore this goldmine with our special guest, Erin Austin, an attorney, business strategist, and expert in helping entrepreneurs create, protect, and monetize their intellectual property.

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How To Create A Strong Future and Brand Position with Jared Nichols

Consulting Matters

He has expertise that few consultants possess and creates amazing content, especially videos, that attract his ideal client. Why you need to develop intellectual property through content development. Learn more about my Brand Positioning and Messaging strategy services: [link]. Get Seen as an Expert (Ep18)

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16 Best Practices for a Successful Email Marketing Strategy

Chad Barr

I was recently asked what are the best strategies and best practices for consistently creating valuable content for my weekly newsletter and email marketing. Writing my weekly newsletter is one of the key ways that I expand my digital empire and intellectual property.

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The ABCs of Internet Marketing Success

Chad Barr

Implement a social Media strategy to leverage platforms such as F acebook , LinkedIn, Twitter and others. Create an effective blog which will become the U ltimate repository of your knowledge, wisdom and intellectual property. D esign a user friendly, powerful and engaging digital web and mobile presence.

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5 Effective Content Marketing Tips for Consultants

Consulting Matters

If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. Of all of my articles and videos, the ones that consistently perform the best are the ones when I offer lists (7 Steps to.) it's one thing to have a repository of intellectual property (IP).

Marketing 202
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Dominating the Web

Chad Barr

At The Chad Barr Group, we’ve got it down to a science: Strategizing: Strategy is the heart of web domination. Your answers to these questions will form the basis of your business strategy. Marketing: If strategy is the heart of web domination, then marketing is the oxygen flow. So how do you put it all together?

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10 Items to Evaluate Before Investing In Your New Site

Chad Barr

Here are the items to consider and assess: When asked to articulate what your strategy is? Your site is only one marketing component (out of many) to support your overall strategy. Answer the following questions: What is your strategy? Now that you have identified your strategy, start thinking about your tactics.