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New Regulations Place Sustainability and ESG at the Center of National and Global Business Competitiveness

Brimstone Consulting

Your strategy needs to consider current and future sustainability and ESG rules and regulations and market realities. Compliance with rules and regulations at the local, state, federal, and international levels has already begun and will continue to impact corporate strategy. The impact of these rules and regulations is far-reaching.

Apparel 73
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Leading a Company That Wants to Change Lives through Sports

Strategy+Business

Think high-profile consumer goods, and sports apparel comes quickly to mind. For the last few years, the world's fastest-growing major sports apparel enterprise has been Adidas. The CEO overseeing Adidas's flourishing is Kasper Rørsted, a man who spent the first half of his career in the tech industry.

Sports 33
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Putting Customers at the Heart of Your Brand to Create Passionate Fans: What Microsoft Learned About Customer Engagement in the Sports Industry - SPONSOR CONTENT FROM Microsoft

Harvard Business

At Microsoft, we continuously collaborate with businesses in an industry whose customers already self-identify as fans: sports. For billions of people around the world, sports are a matter of passion, touching lives by offering a depth of human engagement unparalleled in other activities. In sports, every second matters.

Sports 28
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Is Your Company Actually Set Up to Support Your Strategy?

Harvard Business

For every company wrestling with evolutions in its strategy, success depends as much on matching the operating model to those evolutions as it does on the soundness of the strategy itself. But exactly how do today’s companies create or update an operating model to match adaptations or wholesale changes in strategy?

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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82
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Marketers Need to Stop Focusing on Loyalty and Start Thinking About Relevance

Harvard Business

If your customer retention strategy relies on “buying” loyalty with rewards, rebates, or discounts, it is coming at a high cost. Instead of thinking of itself merely as a sports apparel manufacturer, the company has purposefully developed a “connected fitness” ecosystem. Topic Images Inc./Getty

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Growth Needs to Come from the Entire Company

Harvard Business

In fact, 94% of the senior executives who responded to a recent global survey conducted by our firm, Strategy&, said that growth was a priority for their companies. Consider the sports apparel company Under Armour. Organizations, whether businesses or nonprofits, almost universally pursue growth.

Company 28