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Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Determining appropriate product pricing (e.g. Prioritizing new product development efforts. Choosing specific product features. This form of segmentation is widely used since specific products often cater to individual needs relating to at least one demographic element. brick-and-mortar vs online).

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Consulting Case Interviews at Non-Consulting Firms

Tom Spencer

Now, case interviews for non-consulting industries tend to really intimidate candidates. However, the key takeaway is that good quality material for consulting interview prep will be perfectly well-suited to preparing you to face case interviews in other industries as well. Why are case interviews so similar across industries?

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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Detecting and understanding customer intent can give brands clarity into what a customer is trying to do beyond what they are saying or clicking on, whether it’s an upsell opportunity, a chance to deepen the customer relationship, increase customer retention, enhance a product or service, or something else.

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Currency Lessons: Think a Sinking Currency is Always Good For Manufacturers?

MishTalk

But recall what Brazil''s finance minister said on March 3, 2012 in a currency war declaration on the US: " When the real appreciates, it reduces our competitiveness. Bhatia, head of the enterprise business at television maker Videocon Industries, said in an August 21 interview. Mike "Mish" Shedlock.

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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

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Can Index Funds Be a Force for Sustainable Capitalism?

Harvard Business

The investment industry is changing. Among other things, there is growing demand from both retail and institutional investors to align their capital with better environmental and social outcomes, and more resources going into index fund or quasi-indexing products. Hiroshi Watanabe/Getty Images. This is not just case-by-case evidence.

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7 Charts Show How Political Affiliation Shapes U.S. Boards

Harvard Business

We also found that industry matters. Boards of companies operating in the consumer discretionary industry have a disproportionately high representation of Democrats, while boards operating in the industrials and energy and utilities industries skew more Republican.