Prudent Pedal

FEBRUARY 4, 2020

In my last post, How to Evaluate Your Marketing Leader , I laid out a rubric for managing partners to assess the performance of their marketing leaders. When I became a people manager in my twenties, I had the leadership competence of a two-year-old. I had no good managers as role models and I had to fumble my way through.

Marketing 52

Marketing How To Airlines Productivity 52

Harvard Business

APRIL 13, 2017

Another example I often give concerns the use of fuel- and carbon-efficient flight practices in the airline industry. All four groups increased their implementation of fuel-efficient behaviors. The intervention, it appears, encourages a new habit, as fuel efficiency measures remained in use after the study ended.

Efficiency 60

Efficiency Airlines Study Operations 60

Harvard Business

AUGUST 2, 2018

Instead, employees throughout the organization will be able to spot the low-hanging fruit where AI could make your organization more efficient. Finding opportunities for this kind of clever improvement, saving human time and energy, is not just a leadership challenge. Insight Center. Adopting AI. Sponsored by SAS.

Data 41

Data Software Tools Travel 41

Harvard Business

APRIL 4, 2018

Take United Airlines CEO Oscar Munoz, whose initial response to the violent removal of a fare-paying passenger from one of the company’s planes led to a public backlash. Companies can incorporate these skills into leadership training or coaching. Recent public scandals demonstrate what lack of humility can do in a public setting.

Research 47

Research Pharmaceuticals Airlines Journal 47

Harvard Business

FEBRUARY 27, 2017

Toward a New Leadership Agenda. If businesses leverage it from the back office forward, focusing mainly on increasing efficiency and optimizing internal processes, then our use of technology will result in the displacement of labor. To do so, business leaders must balance two apparently conflicting objectives.

Education 28

Education Enterprise Productivity Examples 28

Harvard Business

SEPTEMBER 27, 2018

Most businesses focus on serving customers, owning resources, being efficient and growing — but the Centennials don’t. And they carefully manage leadership transitions, so nothing is lost along the way. And all the Centennials carefully work out what to take on and how to manage it, so standards don’t slip.

Study 44

Study Recruiting Recruitment Engineering 44

Tsavo Neal

JANUARY 25, 2018

You’re sharing your thought-leadership (content marketing) with your exact audience (senior people and decision makers) in a publication that already has the social proof and brand to establish trust. –Cal Friesen, Thought Leadership Resources. That said, writing for a trade publication is not easy. Speaking Engagements.

Consulting 68

Consulting Advertising Case Interview Conference 68