Harvard Business

AUGUST 10, 2018

Numerous studies support this — for example, the Journal of Consumer Research has published research showing that Americans associate busyness and stress with prestige and status. UK-based marketing professors Rikke Duus and Mike Cooray conducted a study analyzing the effects of wearing a Fitbit on a group of 200 women.

Study 52

Study Metrics Culture Methodologies 52

Consulting and Organizational Management

MARCH 19, 2011

Venturing into developing nations or any form of the unknown is a robust methodology for developing servant leadership, understanding the formation of groups, the nature of intact community, the power of reflection, dialogue and journaling and how it reveals core values about our work and purpose. Marketing and Social Media.

Consulting 65

Consulting Organizational Development Nonprofit Ethics 65

Harvard Business

OCTOBER 30, 2017

In his Harvard Business Review article summing up his tenure, Immelt recalls that the two things that influenced him most were Marc Andreessen’s 2011 Wall Street Journal article “ Why Software Is Eating the World ” and Eric Ries’s book The Lean Startup. He doubled GE’s investment in R&D. Then it wasn’t.

Balance Sheet 28

Balance Sheet Financial Journal Company 28

Consulting Success

DECEMBER 18, 2017

Whether you’re an introvert who resists sales and marketing or an extrovert who needs to learn how to be a better listener, you won’t want to miss the time-tested tips and systems from the author who speaks, Bob Burg. He enjoyed the job but wasn’t very good at it simply because he wasn’t interested in journalism.

System 107

System Sales Consulting Methodologies 107

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. The firm is a strong niche player, distinguished in its speciality of sales and marketing consulting.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100

Harvard Business

DECEMBER 19, 2017

They argue that the market has become saturated because of the barriers to entry are low (do we really need 53 subscription box companies offering sex products?), A new methodology, which we call customer-based corporate valuation (CBCV), holds the answer to both of these – and other similarly critical – questions.

Methodologies 28

Methodologies How To Metrics Sales 28

Harvard Business

JULY 5, 2017

For example, a Wall Street Journal article reported that Google executives’ frequent visits to the White House were instrumental in the FTC’s decision to drop its antitrust investigation of the company, which is consistent with our findings. Can you talk a little bit about how this works from a methodological standpoint?

Research 29

Research Company Government Policies 29