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Healthcare Branding: The Need for a Strong & Unique Brand

Tom Spencer

Does a hospital really need a branding strategy? In contrast, the modern day healthcare marketplace is much more competitive. Some factors that make this so difficult include regulatory restrictions, emphasis on ROI, and the increasing number of mergers and acquisitions. Hospitals must do all they can to stand out. Conclusion.

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Addiction Treatment Centers Succeed With Digital Marketing

Business Consulting Agency

In an era where digitalization influences every aspect of our lives, the realm of healthcare, particularly addiction treatment centers, has embraced the power of digital marketing services to revolutionize patient outreach, engagement, and recovery journeys.

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Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai

Melissa Agnes

As we recently saw with Emory University Hospital and the Ebola controversy , healthcare institutes have a major responsibility and role to play in some serious, high-impacting crises. Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. Implementing strategies.

Media 80
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Pay your team right: A comprehensive guide to compensation

Asamby Consulting

This blog post gives you the comprehensive answer: Why compensation is important How to structure your fixed salary components What options for variable pay are there How to pick the right perks and benefits What allowances are and what to pay them for What long-term incentives are out there How strategy and finance influence compensation Let's go!

ROI 40
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Putting Humans at the Center of Health Care Innovation

Harvard Business

The healthcare industry has long relied on traditional, linear models of innovation – basic and applied research followed by development and commercialization. An alternative emerging at healthcare institutions worldwide is human-centered design and co-creation, a set of approaches that can accelerate and humanize healthcare innovation.

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Goodbye Mammoth Digital Transformation Projects. Hello Digital Business

1 to 1

Mention digital transformation to a CFO, and you would likely get push-back about big expenses and little ROI. And they show immediate outcomes, recouping costs and generating ROI, sometimes in a matter of days. Then the pandemic happened. Why are they so important? Because they don’t break the bank. Say goodbye to snow days).

ROI 26
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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? At a glance, the study revealed these themes: There is no common pattern for a ‘best organization design’ regardless of size, strategy, or industry.

Apparel 82