Development Intellectual Property Media Video 
Chad Barr
JULY 18, 2018
What’s the framework of an effective and powerful piece of content, such as a podcast, a video or even an article? Second, is your content : Which is your digital empire creation(r) or your intellectual property and the way you establish your expertise and claim your thought leadership. Challenge or provoke them.
Consulting Matters
MAY 16, 2018
Invest properly in your business and your own professional development. A content marketing funnel is how you leverage your knowledge and intellectual property in the form of speeches, blog posts, articles, videos, podcasts, social media posts, etc. Engaging on social media. Sending out a weekly newsletter.
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Chad Barr
NOVEMBER 28, 2018
Whether you choose to blog, leverage social media, establish newsletter campaigns, or build email lists, marketing is critical to attracting the right buyers. While marketing gets your message out there, branding develops the message itself. The key is to share your intellectual property directly with your ideal customers.
Chad Barr
JANUARY 8, 2012
Should you leverage the media and your speaking presentations? What about using social media, creating powerful alliances with others and developing your own video and audio channels? ” Perhaps a topic for an upcoming podcast, article or video and until then, can you answer this? What is your marketing plan?
Rod Burkert
MARCH 18, 2020
Welcome to my newsletter, where I focus solely on BVFLS practice development, practice management, and related tools and technology to grow/build/scale your firm. There are many options available for us to communicate our expertise: ads, articles, blogs, books, email, public relations, podcasts, seminars, webinars, websites, and videos.
Chad Barr
AUGUST 17, 2012
Why not send an email to a client or a prospective client saying: “Cindy, attached is an article (or podcast or video) I have just created which I believe addresses the issues you have shared with me. Publishing – The prime opportunity you have to announce your site and its content is actually each time you develop new content.
Chad Barr
OCTOBER 23, 2011
Here are my key take-aways from attending the Thought Leadership Symposium, hosted and facilitated by Alan Weiss with his guest presenter, David Maister : Thought leadership, for me, means being sought after by clients and the media to help improve my clients’ businesses and live. It also means high degree of self-worth.
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