Harvard Business
OCTOBER 18, 2018
Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. But one person had given him the lowest ratings possible, and from the written remarks, Lance could tell that it was Ahmed Lund, Barker’s head of sales. “You’re surprised?”
Wakeman Consulting Group: Dave's Blog
FEBRUARY 5, 2023
I was putting together a lecture for Ken Troupe’s Sports Revenue Class and as part of the lecture, I jotted down a few pricing strategies. You also likely leave money on the table or miss sales because you don’t know your market well enough. You receive. Let me share them with you this morning. The downsides are many.
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Harvard Business
JUNE 26, 2017
Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. She’d joined the company six weeks before, following a long stint as CMO of Atawear, a high-end sports apparel company. “Do you work for Mendoza?”
Harvard Business
APRIL 5, 2016
” For example, camera maker Canon chose Maria Sharapova, one of Elberse’s case study subjects, because the Russian tennis star represents “power, precision[, and] a sense of style.”
Management Consulted
AUGUST 9, 2015
Depending on the size of the footprint in their region, the amount of managing partners directly correlate to the sales. In your third round, you will encounter two 45-minute case study interviews, this time with partners. These longer interviews are meant to enable you to delve deeper into strategy side of the cases.
Harvard Business
DECEMBER 8, 2016
Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. If you’d like your comment to be considered for publication, please be sure to include your full name, company or university affiliation, and email address.
Harvard Business
SEPTEMBER 12, 2016
The saying “You only have one chance to make a first impression” holds true in many situations, from job interviews to sales calls. Look for clues about things like a devotion for a certain sports team, a love for a region of the world, or an admiration for a particular historical figure. What should you actually say?
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