Remove 2018 Remove Efficiency Remove Marketing Remove Sales
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Does Your Team Hoard Information?

Harmonious Workplaces

When auditing a sales report, the CRM manager notices the report omits contact information for many company accounts. The sales manager states that he doesn’t trust the other salespeople to not “steal his contacts,” so he does not report contact information, communications, or other data pertaining to his deals. Why allow stinginess?

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7 Creative Ways to Boost E-commerce Sales

Tom Spencer

Here are 7 e-commerce marketing techniques to boost your online sales. Email is by no means a new marketing technique, but it is often misused or underutilized. Although 82% of B2C and B2B companies use email marketing strategies, only 28% of consumers actually wish to receive promotional emails more often. Design an App.

Sales 60
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Replacing the Sales Funnel with the Sales Flywheel

Harvard Business

I’ve been using the sales funnel for 28 years, my whole career. For one thing, in an era when trust in traditional sources has eroded — in government, media, and in companies and the marketing they employ — word-of-mouth from trusted peers wields greater clout than ever. .” It was the right thing to do.

Sales 49
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Every Organizational Function Needs to Work on Digital Transformation - SPONSOR CONTENT FROM GARTNER

Harvard Business

Digital business reached a tipping point in 2018 as organizations scaled their digital capabilities. Especially without strategic clarity, employees are unsure if they should focus on speed or quality, efficiency or innovation, for example. Without that clarity, returns from digital initiatives suffer.

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A Blueprint for Digital Companies’ Financial Reporting

Harvard Business

On June 25, 2018, Facebook lost market capitalization of more than $100 billion in just two hours of trading after it announced its quarterly performance, despite exceeding analysts’ earnings forecasts. Digital companies must be performing such assessments in-house to reward their sales and marketing staff.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

But, how you present yourself is critical for marketing and selling your services. This is more than how you dress — it’s your office, your marketing material, your brand — and yes, your website. This article lists relevant website and digital marketing statistics for consultants. Design isn’t magic.

B2B 60
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What the Big Mergers of 2017 Tell Us About 2018

Harvard Business

The efficiencies of online business have continued to fell the old giants of retailing. Intel’s $15 billion acquisition this year of MobileEye was not only the largest sale of an Israeli startup , but also a signal that the heart of tech is going on the road. How we make things. Who owns whose assets.