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Unlocking a Career as a Marketing Consultant

Tom Spencer

Marketing consultants advise companies on marketing strategies and campaigns. Marketing consultants may work as freelancers, or as part of a digital agency (such as Slalom ), marketing agency (such as Ogilvy ), or larger firm that has digital and marketing capabilities (such as McKinsey Digital or BCG X ).

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Management Consulting

CaseInterview.com

Let’s say a company is looking to relocate to a new market. They may hire a consultant to advise on ideas for gaining market share. They may mix separate issues or expect that their previous strategies will work in a new market. In this case, you may determine that gaining market share will be your client’s biggest challenge.

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Simon-Kucher & Partners Interviews & Culture

Management Consulted

Though the firm’s background is exclusively in pricing, in more recent years it has been breaking into other practice areas such as strategy, marketing, and sales. In 1996, Simon-Kucher opened an office in Boston and began to put more of a focus on its other three practice areas: strategy, marketing, and sales.

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Conversation with L.E.K. Consulting

Tom Spencer

I recently had the opportunity to communicate with Janine Clifford, Recruitment & HR Manager at L.E.K. Tom: LEK offers a range of services including Strategy, Marketing & Sales, Operations and Mergers & Acquisitions. The life of a management consultant is certainly a busy one and often involves travel.

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Top 10 Consulting Firms In New York

Management Consulted

Compensation and benefits are on par to the market, but not adjusted for NYC living (so for take-home pay you might be better off in Atlanta or Dallas as a young McKinseyite, unless the magnetic draw to the Big Apple is just too much). EY Consulting. The office at NYC has grown quite a bit the past ~7 years.

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Gallup Consulting Interviews and Culture

Management Consulted

He developed research methods and programs for the television and movie industry to help clients determine advertising effectiveness and how to identify what the market wanted to watch in film and television. The firm at large is considered an international leader in public opinion polling, market research and management consulting.

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For Some Platforms, Network Effects Are No Match for Local Know-How

Harvard Business

Three months after the sale, in June 2018, Toyota decided to pour $1 billion into Grab, in a bid to expand other offerings in the region including food delivery and electronic payments. Uber’s setback in the international market, however, wasn’t its first. This is a subtle but important distinction.