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How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)

Consulting Matters

What I'm NOT going to do is show you how to put sizzle around how to explain your methodology to your client that makes them sign with you on the spot because that is not going to happen. Clients don't understand, nor do they care about your methodology. Related Tutorial Video: "Ideas to Spark your Website Copy Clarity".

How To 401
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5 Shifts to Instantly Increase Your Consulting Success and Impact

Consulting Matters

Failure has everything do with ineffective change leadership at the top. Related: The Little Known Strategy for Becoming an Executive Advisor. It's not about delivering a methodology. Related: Five Essential Competencies for Executive Leadership. And Then Make These 5 Shifts. Everything but them.

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The Little Known Strategy for Becoming an Executive Advisor

Consulting Matters

Executive leadership is all about the management of power and because of this foundational reality - the advisors that succeed has to be able to stand in their own. This is why settling for a website that is little more than an online brochure is not a winning strategy. ” Get my Free Value Proposition Creation Video Training!

Strategy 207
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How to Confidently Articulate the Value of What You Do

Consulting Matters

What you do isn't the same as your methodologies or tools. They are not enamored by your personality assessments, your coaching approach or any other your methodologies because they don't hire you for those. They don't hire you because you can push them "beyond the status quo" or "ignite their leadership and organizational potential."

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Have you switched up your career from leadership to consulting and coaching? Leading with the methodology. How to stop worrying about exciting ways to explain your methodology (and what to do instead). Related Blog, Video or Podcast Episodes: How to Confidently Articulate the Value of What You Do. LinkedIn: [link].

B2C 156
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7 Reasons Why Your Clients Aren't "Getting It" When you Talk and Write About What You Do

Consulting Matters

When you try to talk to everybody, you talk to nobody and you'll wind up trying to sell your methodologies to anyone who will buy them and truth is - no one wants your methodology. Without knowing who your business serves, you won't be able to write good copy or even have effective marketing strategies. And will gladly pay you.

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Lead to the future: leadership imperatives for success

Brimstone Consulting

McNulty, associate director of the National Preparedness Leadership Initiative at Harvard, and Leonard Marcus, founding co-director of the National Preparedness Leadership Initiative at Harvard, wrote , “The coronavirus crisis, like every crisis, is unfolding over an arc of time with a beginning, middle, and end.