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A Good Digital Strategy Creates a Gravitational Pull

Harvard Business

Real influence comes from catalyzing trends and ideologies happening in the broader culture. Amazon’s Prime program is a sophisticated orbit, attracting members with a wide range of experiences, from shopping to ebooks to streaming media. Each competitor has its own solar system. Third, gravity is ubiquitous.

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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

Ron and his partners at Navalent help companies that are in pursuit of a substantial transformational change, whether it be strategic formulation, organizational design, cultural shifts, or executive leadership behaviors. If you come to Navalent.com/Transformation , you can get our free eBook on Leading Transformation in Organizations.

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Doubling a $400,000 Revenue Model With Business Trainer Blair Enns: Podcast #22

Consulting Success

You have culture problems because you can’t actually do both in the same business. The cultures of the two different types of organizations are so entirely different. I’m loving owning a productized service business, a training company, where culture is so important. There’s an eBook. We hire people.

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Thirty years of projects

Seth Godin Blog

Lucky for me, the world cooperated and our entire culture shifted from one based on long-term affilitations (you know, ''jobs'') to projects. Five full-time editors worked together (in my attic) and we built a desktop publishing system to collate and manage all the data we organized and presented.

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An end of books

Seth Godin Blog

But, as the ecosystem dies, not only will the prevailing corporate systems around the paper book wither, but many of the treasured elements of its consumption will disappear as well. THE TRADITIONAL PUBLISHER is culturally connected to the bookseller. Ideas aren’t going away soon, and neither are words. But all of them together?

eBook 55
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The tyranny of lowest price

Seth Godin Blog

To cut the price a dollar on that ebook or ten dollars on that plane ticket (discounts that few, in the absence of comparison, would notice very much) you have to slash the way things are edited, or people are trained or safety is ensured. You have to scrimp on the culture, on how people are treated.

eBook 55
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Rethinking the Corporate Love Affair with Change

Harvard Business

It has kept up a feverish pace of change in its consumer offerings, shaping how we shop for everyday goods (online), who influences our purchase decisions (anonymous fellow customers), what we read (ebooks), when we expect to receive orders (same day) and where our purchases come from (warehouses we never see).

eBook 33