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The 3 Pillars of an Effective Data Management Strategy: Monitoring, Tracking, and Reporting

Strategic Planning and Management Insights

Our strategic planning services offer guidance on how a strategic planning facilitator can provide support in constructing an effective strategic plan that ensures your strategy is communicated and implemented across your entire organization. Does your organization have a data management strategy but struggle to implement it?

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Marketing Mix Modeling MMM (Part 3 of 3)

Tom Spencer

Then, budget allocation is done, by shifting money from low ROI mediums to high ROI mediums, thus maximizing sales while keeping the budget constant. We can construct a regression equation that considers the proportion of investments in different marketing channels and develop an algorithm to maximize revenues.

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Elevate Employee Engagement: 5 Critical Leadership Skills

Rick Conlow

Unengaged employees are less productive and lose companies billions of dollars in lost sales, poor customer service and inferior quality. What if they listened better, admitted a mistake, or managed conflict constructively? This leadership principle–leading by example–is an art forgotten by managers.

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5 Ways to Transform the Employee Experience and Retention

Rick Conlow

Unengaged employees are less productive and lose companies billions of dollars in lost sales, poor customer service and inferior quality. listened better, or admitted a mistake, or handled conflict constructively? Up and down the corporate ladder, supervisors, managers, and executives clamor for credit when things go well.

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How To Sustain Change: Keeping The Momentum Going After The Training Ends

Nash Consulting

It not only reflects a significant loss in ROI from training investments but creates a “flavor of the year” culture, where people learn to hold their breath and wait for the new change to eventually and inevitably go away. We have to facilitate acceptance of the change by managing with mind and heart.

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Transforming from a Good to Great Coach

Rick Conlow

Unfortunately, research shows 82% of managers fail and are poor coaches. Effective coaching requires a distinct set of skills that managers often lack. Effective coaching requires a distinct set of skills that managers often lack. And people 25-34 have a tenure of 2.8 Why is this happening? Coaching requires time and effort.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

ROI calculator. As a consultant, there is no better position to be in for sales conversations than that of the trusted advisor — a position that publishing your white paper helps you take. Your sales funnel would look something like this: Sample Book Chapter -> Book -> Discovery Session -> Consulting Engagement.